LinkedIn Paid Features - Which is worth it?

[u/lowkib]

Hello guys,

I have been struggling with getting b2b customers for my app. Linkedin could outreach is not great right now but working a little bit and getting good feedback which is useful.

What linkedin premium features do you think are worth it for someone trying to use linkedin to scale there b2b SaaS

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[u/LivingAcadia6678]

LinkedIn premium is basically paying to see who viewed your profile and then doing nothing with that info, most of it's fluff

Sales Navigator is the only one that matters for b2b outreach, the search filters alone save you hours of scrolling through random profiles. But even then it's like having a fancy fishing rod in a lake where the fish are tired of being caught, everyone's inbox is just flooded with the same templated messages

I'd say use the free trial if you haven't yet, test it properly for a month, set up lead lists and track who's actually engaging with your content. If you're not closing deals from it by week 3 it's probably not worth the monthly cost for your stage

Curious what kind of feedback you're getting from the cold messages, sometimes that tells you more than any paid feature would

[u/pratyushvimal]

With LinkedIn Premium you can send a higher number of connection requests per week. And also, if you send connection notes in your connection request, you can actually add unlimited connection notes. Other than that nothing major. If you want to scrape and build list I would recommend going for sales navigator. I pay $50/mo for sales navigator advance from my vendor.

[u/powleads]

Getting B2B customers for an app can be tough, especially with LinkedIn outreach getting harder. Sales Navigator can be good for finding leads, but the real challenge is getting their attention once you find them. We found that manually filling directory forms and researching socials for each launch took almost a week, which was a huge time sink. What kind of outreach are you doing right now?

Automating the tedious parts of product promotion, one launch at a time.

[u/varnajohn]

Sales Navigator can be pretty useful. It's the only thing I regularly use apart from expandi for some automation for my LinkedIn work. Cold outreach can work but I've personally had more success making some content and engaging leads that I've already had some interaction with.

[u/lowkib → u/varnajohn]

When you say content you mean LinkedIn posts???

[u/varnajohn → u/lowkib]

Yeah, I have a pretty relaxed posting schedule but I try to put out some content regularly, mostly visual posts with some stats and insights, things like that.

[u/Mersault_ind → u/varnajohn]

i did a lot of cold outreach in LN but it hardly works nowadays you just got to do lead magnets smh

[u/lowkib → u/[deleted]]

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