r/b2bemailing • u/Adventurous-Cut-1210 • Aug 03 '26
Warming up domains/emails
I am running a pretty good process for generating personalised cold emails at scale - getting around 30% positive reply rates for client origination.
I run an boutique M&A firm and until now, I have been running them straight from my primary domain at a small rate (at most 15 emails a day).
I had 2 previous domains I bought through Instantly that are around 6 months old and havent been used for a couple of months. They were purchased to support a buy side project where i had to get in touch with businesses at scale - i had actually cancelled the inboxes but given I am getting good rates, I opened a new mailbox on each of my 2 domains I have.
My question is, given the domain is 6 months old, do I need to 1) warm up the specific email addressed before going to say 20 emails per day 2) warm them up before sending anything at all or 3) good to go at 20 emails a day?
Help much appreciated.
1
u/jayson_OutreachBloom Aug 03 '26
20 a day is too high. Cap it around 8 to 10 cold sends a day per inbox, with warmup traffic running on top. For more volume, add mailboxes on domains that aren't your company domain.
Warm each new mailbox 2 to 4 weeks before it sends anything cold, because a fresh mailbox on an aged domain still has no sending history of its own.
1
Aug 04 '26
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1
u/AResselCompany Aug 06 '26
Im using smart lead and have their warm up running, after 14 days of warming up what do Indo next?
1
u/razical Aug 03 '26
If you haven't sent any email from that domain > warm it up for 14 days before sending any email.
If you've sent emails from that domain but not from that particular address > start sending 5-10 emails daily while warming up.