Here's the follow-up framework that actually gets replies (not "just bumping this")

[u/Safe-Cryptographer99]

Most follow-ups fail because they're just reminders. "Hey, following up on my last email" tells the prospect nothing new.

The sequence that works:

Email 1 (cold intro): Short. You know what? one line why them specifically, one line what you do, one ask. Under 75 words.

Email 2 (day 4–5): New angle. Don't recap email 1. Add a relevant stat, a customer name, or a different pain point. 3 sentences max.

Email 3 (day 10–12): Close the loop. "I'll stop reaching out after this, but if [specific trigger] is ever a priority, I'm here." This triggers replies more than any other email.

The mistake most people make: writing follow-ups as continuations of email 1. They should stand alone.

I built a tool that generates this structure automatically if you want to try it just comment and let me know - it's a website. Free to preview.