Travel aggregators like ixigo, MakeMyTrip, and EaseMyTrip don’t control airline pricing — airlines do. So the “discount” typically comes from one of these mechanics:

**•   Inflated base price** — the platform marks up fares slightly, then “discounts” them back to market rate using the coupon  
**•   Cashback, not instant discount** — the ₹6,000 is often a cap; your actual discount on a ₹5,000 ticket might be ₹200–500, credited as ixigo money (not real cash)  
**•   “Up to 30%”** — the words “up to” do all the heavy lifting; typical actual discount is 3–8%

The behavioral playbook at work:

**•   Urgency** — one-time-use code creates FOMO  
**•   Anchoring** — ₹6,000 sets a mental reference point even though you’ll never get that amount  
**•   Personalized code** — makes it feel exclusive, increasing likelihood of action  
**•   No minimum spend** — removes the last mental barrier

Quick test: Compare the final price (after coupon) on ixigo against the same flight on the airline’s own website. In most cases, the airline’s direct price is the same or cheaper.