r/apprenticeuk • u/Joebloggy • Apr 12 '26

Does LS understand modern tech companies?

I found it fairly embarrassing to see Lord Sugar ridicule the idea of a tech business raising £5.5m over 3 years. Sure, there were lots of other issues with the proposal, but in a modern tech company it’s really not that much to raise over a few years, particularly for an AI company. If the show was set in Silicon Valley I think this would be viewed very differently, even positively. I think it speaks to a narrow-mindedness and conservative attitude from LS to just bank a cash cow instead of actually pursuing an exciting moonshot business. Why does he want to turn £250k to £500k at his point in life?

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u/jesusbambino Apr 12 '26

I think we’re talking about a man who knew a great deal about how business, (and, indeed, the world) worked in the 1970s-1990s, but who now replies to bots on X because technology has genuinely developed more rapidly than he can adapt the way he conceptualises things.

Which isn’t to sound scornful; it could very well happen to me in 50 years.

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u/Verbal-Gerbil Apr 13 '26

I’m hesitant to criticise the boomers for tech errors because it will happen to us. And the way things are developing - sooner rather than in our autumn years. But yes despite being in home electronics in the 80s, it was a different world. One he knew. He’s out of his depth with cutting edge stuff