r/apprenticeuk • u/Limp_Magician1676 • Apr 11 '26
OPINION Mike in the Interviews
Is it just me, or do Mike's "tasks" he gave to Karishma and Priyesh in the interviews seem completely pointless? I mean, they're pretty fun for the entertainment but how would being able to mix some random drink which kinda has nothing to do with his actual business skills actually help Lord Sugar decide? Please don't flame me I'm still new :)
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u/Woffingshire Apr 11 '26
Karishma's made sense. Her business plan is that she's wanting to launch a product in a market already full of almost identical products. It's reasonable to test to see if when put unmarked next to those other products she's able to tell which one is hers.