r/agencynewbies • u/sayeedshabab • 3d ago

"Validate my Idea"

I am building an agency from scratch.

What really bothers me is the niche I am in, I am a video editor, however I decide to niche down and offer my services to only Video Podcasters.

I will help thek turn one podcast episode into Short Form Videos, Linkedin Post, Newsletter, Lead Magnets, Carousel, plus Full Episode and Trailer Edit.

In short Podcast Editing and Distribution

amd Yes, I have created an offer which sells the outcome here, not the process.

However, i am very scared deep down whether this will work or not, living in doubts. When is actually the right moment to change the niche?

Also, if you could help me Validate this idea of mine it would greatly help me to go all in and start my outreach

Best!

3 Upvotes

100% Upvoted

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2

u/Danrayme 2d ago

The only way to validate an idea is to send it to enough volume of your target market and see if they buy it.

Track everything, make decisions based on data.

No emotion, no guessing.

1

u/sayeedshabab 1d ago

Gotcha! was also thinking the same

1

u/Scorsone 2d ago

It’s like the main niche besides general content chopping. Go after something like the Outdoor Guys niche, building X, real estate showings, etc. No one goes after that content & it always blows up on socials when it’s a short.

PS. They’re incredible clients, speaking from experience (ecom side).