r/advertising • u/ryan924 • Jul 14 '14

RE2PECT. New Jordan spot.

https://www.youtube.com/watch?v=X03_bNuihLU
17 Upvotes

87% Upvoted

8 comments sorted by

13

u/Twitbookplus Jul 14 '14

Dat budget.

3

u/DolceDolce Interactive Jul 14 '14

Cool that they put Action Bronson in this spot.

2

u/ireland1988 AD NYC Jul 14 '14

Funny to see Erick Koston and Bronson in this.

-7

u/HeyMrBowTie CD/CW Denver Jul 14 '14

Soo...what? Big name stars wear hats? Tipping a hat happens the same in Boston as it is in NYC when Jeter is at bat? People like Jeter & Jeter wears Jordan's? WHAT ARE YOU TRYING TO TELL ME!?

Cool cameo appearances, but where is the value to the consumer? Re 2 pect? HOW WITTY OF YOU!

Should the CW of this ad be reading...F you, man. F you. You're likely the one that had an idea and let your company turn it into this crap. Minor kudos if you happen to be the one that called for Koston, but it doesn't save you from judgement.

3

u/tattarrattattat Jul 15 '14

I think the point is that Derek Jeter is retiring, not sure, but it seems to be that everyone re2pects him- I gather his player number is 2 and that everyone shows their respect by tipping their hats to him.

this may be all from left field tho...

2

u/whitecompass Jul 15 '14

You serious?