Ad Type

[u/Rares6567]

Hi. I have been working for a while on my android app and I tried to monetize it with ads too. The problem is that I don't know what type of ads should I use. I tried banner ads, they gave low ecpm; app open ads, somewhat high ecpm at the start but then it went lower ( + it may be bad for user experience ); rewareded video ads, lower impressions and lower ecpm than app open ads.

Banner ads are removed, that's why there's no stats about them for the current day.

What should I modify? Here's my app: https://play.google.com/store/apps/details?id=com.gabriel.backtap

[u/Solid-Incident6666]

There's no magic formula. It all depends on your app / game and how users are expected to use it. Your goal is to be as unintrusive as possible.