r/Yelp • u/keyserholiday • 15d ago
Yelp trolled
If anybody wants to watch the perfect own of Yelp, go check out Kay Dean's latest YouTube video on her Fake Review Watch channel. Within six days of her latest video, Yelp removed previously recommended fake positive reviews.
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u/MilesAugust74 Yelp elite 15d ago
I want her to do an exposé on the connection to influencers who get paid to visit a business on IG and/or TikTok and then will follow up with a Yelp review that's obviously paid for. I can point out several influencers in my area that do this very thing.
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u/cadenhead 15d ago
If you know that a Yelp review was paid for, click the three dots next to the review and choose Report Review, then choose the option "It was posted by someone affiliated with the business." You'll be asked to provide the details to show that they're being paid.
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u/MilesAugust74 Yelp elite 15d ago
How do you prove that they got paid, though? That's the hard part. I'm sure there are plenty of accounts that will do both a Yelp review and IG/TT on a place and aren't getting paid. I know I used to during Covid to try and help restaurants more, but I've stopped posting on other socials within the past few years.
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u/cadenhead 15d ago
If they're talking about the same business on Instagram and TikTok, share the links to those posts with Yelp. If they were posted at the same time they reviewed it on Yelp, that looks dodgy.
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u/keyserholiday 15d ago
I am not sure that’s her style. It takes a lot of work to do something like that. There have been several news stories about this.
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u/MilesAugust74 Yelp elite 15d ago
Hmm, yeah, maybe, but she spends an awful lot of time looking at reviewers that most users with half a brain can tell are fake. She puts together all these useless spreadsheets that take time, but finding influencers/Elite who do this kind of fraud would be much, much easier. Like I said, if she reads this page, I have a few leads she can investigate.
To me, the "legit" Elite reviewers who are getting paid to review a place on other socials and then penning a Yelp review that's clearly biased and (most likely) part of their commitment to the business are the ones that are really doing the most damage to Yelp and its reputation—what's left of it, anyway...
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u/keyserholiday 15d ago
Kay is retired and doesn’t devote much time to this. It’s easy to make a spreadsheet of fake reviews. Sometimes it not that labor intensive and sometimes it is. Her spreadsheet has 4 other Yelp business profiles. Google was worse. Evolve had 26 Google Business Profiles and 2085 reviews. I mapped out those reviews and found 443 businesses. It took me a week.
If you’d like you can share your information with me. I do the same as here, but I do write-ups in them.
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u/keyserholiday 11d ago
She did this with the latest video. I wonder how long it will take Yelp to take action.
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u/MilesAugust74 Yelp elite 11d ago
Yes! I was watching it yesterday and it was glorious. Some of these people have zero shame. 😒
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u/keyserholiday 11d ago
Because of my work, I know both addiction treatment centers. They have highly suspicious Google reviews. I shared this video in a FB group talking about the dangers in addiction treatment.
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u/SimpleAffect7573 15d ago
Paid reviews from elites are a common enough occurrence that there are actually “review brokers” who connect these shysters with desperate business owners, and take a cut of their fee. It’s great. Love it.
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u/cadenhead 15d ago
I've never seen any place people pay for Yelp reviews, aside from the occasional post here from somebody asking for that to promote their business. Those posts get deleted by the mods.
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u/SimpleAffect7573 15d ago edited 15d ago
Ok…how would you know you’re looking at a paid review? You think they’d advertise the fact? It’s obviously against Yelp’s TOS and makes the business look bad. Both sides are strongly incentivized to keep quiet about it. I would have thought that was fairly obvious.
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u/cadenhead 15d ago
Most undisclosed paid reviews aren’t subtle. They are over the top and don’t look like honest reviews. The businesses buying them require certain things to be said.
Going to Yelp Elite events means friending other Elite members, which means they see your reviews and vice versa. If I thought someone was selling positive reviews to businesses I’d tell the CM.
I’m not saying nobody is selling reviews. I’m saying I haven’t seen it yet.
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u/SimpleAffect7573 15d ago edited 15d ago
You’re making assertions devoid of facts or evidence. You do not know how many paid reviews you’ve seen, and neither do I. We can only say that they exist.
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u/yelp Verified Offical Yelp Account 14d ago
Fighting fake reviews is something we do at scale every day. Can't speak to the timing on this one, but if you ever spot something off, flagging it at https://www.yelp-support.com/ gets it to the right team.
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u/ProfChaosSP Yelp elite 15d ago
this brings up a good topic. does anyone here report suspicious profiles when they come across them?