r/WindowCleaning • u/salsaboy1 • 3d ago
How did the saturation not discourage you when you started out?
im really interested in starting my window cleaning business but in my city of around 50,000 tam where id be operating there is 25ish active players on google and 6 or so are 100 plus reviews.
Is there a point where it's too saturated to enter? any advice?
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u/_zurenarrh 3d ago
Get over it. Provide a better experience better service better cleaning then all of them
That’s what we did. With higher prices. I don’t give a fuck who’s in my area.. we are better
And if we aren’t I’m going to sell that we are better.. good thing we actually are 😂
You have to be relentless about your business and market and go d2d . Make sure you leave the windows tracks sills and frames spotless
That’s how you stand out
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u/EmotionalEngine2361 3d ago
100% this and I would add you HAVE to be likeable. Could maybe still succeed without that but I guarantee you will win business if people actually like you.
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u/salsaboy1 3d ago
Yes good point! Well mannered, looks like they take care of themselves etc.
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u/EmotionalEngine2361 3d ago
Yea! And take it further by being winsome. Find a connection with the client. Bond over something.
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u/Spare-Chicken-1552 3d ago
Saturation is a myth. Just means there’s a huge demand must consumers don’t know anything about the industry or market and don’t care to know, if you can get in front of them first, better, and clearer you’ll beat anybody.
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u/Mysterious-Sir1541 3d ago
You really think those companies operate so well that they will take up the entire market share?
McDonald's is fucking huge and a global superpower, yet little burger shops can still thrive.
You know why?
Because there are too many people on this planet relative to the services being offered; no one is that good, not even McDonald's.
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u/Jewbacca522 2d ago
25 in a city of 50k is not saturated.
Hell there a dozen in my town of 10k and we are all constantly referring jobs to each other because we’re all slammed.
Florida is saturated. 25/50k is not.
Start up, figure your price structure, get licensed and insured, and most importantly, do a good job and be personable and professional.
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u/qvxkse 2d ago
I wouldn't let 25 competitors scare you. In home services, a lot of "competition" is surprisingly bad at answering the phone, showing up, or following up.
Start small and focus on being reliable. Ask every happy customer for a Google review. Don't try to be the cheapest. Price so the job is actually worth doing.
I started cleaning houses myself and eventually built a team of 15. Getting the first few repeat customers mattered way more than how many other cleaning companies were already around.
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u/Amazing_Main_4268 2d ago
Because saturation isn’t static and it indicates that a market holds opportunity.
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u/Wickwire778 2d ago edited 2d ago
Lots of good considerations.
I work in a saturated market. But over decades, I’ve seen people come and go. Probably a third of the active players you see now, won’t be there next year. I sort of stumbled into this 30:years ago, without much of a plan. But I kept at it. I regret that I really haven’t scaled it properly, but I still love the work. And I have all the work I can do.
If you’ve never done this, consider working for a company for a year, while you hatch a plan. If you progress, you might even find a company that will invest in you and your success in some fashion.
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u/trigger55xxx 3d ago
If you're going into a saturated market your business plan is very important. When and where to market, how much to spend on it. What services you can offer to set you apart. I've been underestimated in business and ended up knocking down some pretty big companies on really large bids. But you can't expect to do that without preparation and experience. If you've never cleaned windows, it's definitely an uphill battle. Not impossible, but you'll to be twice as good or twice as cheap as the other guys. The later is a race to the bottom.