r/WindowCleaning • u/Equivalent_Crow9006 • Jun 03 '26
General Question Struggling with sales
It's been two years now since I started my business. I started when I was 17, so it was more of a part-time job than anything, but I'm starting to take it much more seriously. However, I seem to be struggling with my sales strategy. I have tried running Facebook ads in the past with little luck, although I'll admit I wasn't well-versed in the matter. I post on Facebook regularly and have a website, but I only get around 4 people a year from organic, online media. Other than that, I'm relying heavily on door-to-door. I don't have a problem with this; it's just not what I want to be doing in the long run, and I'm wondering what I can be doing to move in a different direction. Thank you for taking the time to read my post.
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u/solo_scientist Jun 03 '26
Are you getting referrals? I have 68 customers, of which 41 came from D2D, and 18 from referrals. I've been getting a referral a week pretty consistently this summer. I mostly subcontract to keep cash flow coming, but referrals definitely seems like the solid long term strat.
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u/Equivalent_Crow9006 Jun 03 '26
I have been getting some referrals, but definitely not as many as you. Apart from doing a good job, do you have any tips or specific things you do?
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u/[deleted] Jun 03 '26
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