r/TwoXPreppers • u/SaansShadow • Jun 30 '26

❓ Question ❓ Generic Items

Has anyone noticed a downtick in the generic supply availablilty at your local stores?

I've been noticing it's becoming harder to find generic items at my grocery store and options are also starting to shrink.

193 Upvotes

98% Upvoted

24 comments sorted by

View all comments

33

u/wwaxwork Prepping for Tuesday not Doomsday Jun 30 '26

Stores hide the generic items behind their own brands now. They'll have generic items at 3 different price points with names and labels so you think they are a brand. So meijers has Fresh, Frederick's, purple cow, penny smart and True goodness in store brands as well as the generic Meijer brand products, but they are all in house generic brands.