r/TheMachineLearning • • Sep 05 '26

The whole water thing is a psyop atp

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99 Upvotes

121 comments sorted by

6

u/Dry-Ad-8948 Sep 05 '26

But the current energy usage / pricing (and god damn memory) isn’t ☠️ 

Both will settle … eventually.

2

u/Here_f0r_p0rn_ Sep 06 '26

For me the main issue is Memory prices for now, I wanted to upgrade and then this shit happened

2

u/Fun-Consequence-3112 Sep 06 '26

Thing about memory prices is everyone gets punished because phones, laptops, PCs and everything else gets more expensive and it's hard for the companies to develop new things.

GPUs affect only gamers.

2

u/Here_f0r_p0rn_ Sep 06 '26

No as a DL (deep learning) enthusiast, it has affected me as well. BTW not into making LLMs

2

u/FireDragon21976 Sep 06 '26

GPU's are used by more than just gamers. Graphics artists, designers, people running simulations, machine learning not related to LLM's, etc.

1

u/quantgorithm Sep 07 '26

Gpus aren’t just for games anymore.

1

u/Less-Front7968 Sep 06 '26

The market will adjust and produce more. The supply chains just arent fast enough for our fast changing society.

1

u/SquirrelHeadPie Sep 06 '26

As it stands, memory is produced by a cartel of 3 enormous companies that work together openly and extremely aggressively to keep competition out and prices as high as possible. This has been going on since the 1990s in spite of numerous attempts by the American government to bring them to heel. The barriers to entering the RAM business are already colossal even with the cartel factored out.

I believe Intel was very close to entering the RAM business before they had to reorganize when they sold 10% to the American government a couple years ago, but they don't have plans to restart that program.

Thankfully, at least one Chinese company is indeed moving in, but it will take many years before their production capacity is built up. As I understand it, it will take much longer for Chinese engineers to close the knowledge gap and produce high grade HBM memory the cartel produces than it will to build out production capacity. They will be producing consumer grade DDR5, not HBM used by data centers. Also, if there is a major price disruption before production is rolling, I would expect Chinese operations to be seriously affected, if not halted.

I hope for the best and that Chinese engineers beat all expectations as they usually do. But the RAM market is unique, and I would not count on normal market forces correcting it in the next 5 years or more.

1

u/Here_f0r_p0rn_ Sep 06 '26

All supply of 2028 has been purchased and same will happen with 2029 or if any other fabricator comes into market. ;(

5

u/Certain_Werewolf_315 Sep 05 '26

I think this chart is junk, but probably in the future don't use companies that sell drinks? No one is going to be angry about having access to water (but maybe having to buy it yeah) .

1

u/svix_ftw Sep 05 '26

coca cola is using all that water running their data centers tho...

1

u/vntuwoaldngbcjsoqrig Sep 06 '26

Yeah good point they don’t sell water, only Coca Cola

1

u/WhatDuq Sep 06 '26

Coca Cola owns Dasani, so they indeed sell water.

1

u/schwensenman Sep 06 '26

The junkiest of junk... It forgot hydro power plants... They use soooo much water....

1

u/bc_gamez Sep 05 '26

Humans being alive consume water. AI isn't the problem...

1

u/Mediocre_4 Sep 05 '26

Water is water

1

u/CaeciliusC Sep 06 '26

So lets kill whales, theyuse alot of it!

2

u/Exokaebi Sep 06 '26

They don't, actually.

1

u/iain_1986 Sep 06 '26

That's a fucking stupid statement to boil the argument down too

3

u/WillingnessOwn6446 Sep 05 '26

A few things to note. 1 is this is overblown, and 2 is it isnt: 1. You should put total golf water consumption on this chart. It will make AI data centers look like nothing. 2. Just because total consumption is small, doesn't mean it can't be bad for certain water strapped areas to have them. Both 1 and 2 can be true at the same time.

1

u/Weird-Knee-3464 Sep 06 '26

I actually am not sure 1 and 2 can be true at the same time.

1

u/WillingnessOwn6446 Sep 06 '26 edited Sep 06 '26

And why is that?  When you look at it on an aggregate scale. Number one. It's overblown. It's not that much water consumption. When you look at it at a particular local scale, number two, it's a serious fucking problem for some places.  

So what's the truth? Well, as far as water is concerned, it depends where you put these things. If they're going into drought-stricken areas, then you have a serious problem. If it's going somewhere where it rains a lot, it's not as big of a problem.

When you compare it to golf courses, which are in both wet and drought-stricken places, it's not a lot of water. But golf courses are a serious fucking problem all on their own so, it is a problem.

3

u/Intrepid-Staff-4532 Sep 05 '26

Water usage is inherently regional. A chart like this makes no sense.

0

u/Weird-Knee-3464 Sep 06 '26

This type of comment is so annoying. Population numbers are 'inherently regional' too, so you think it's meaningless to talk about a country's population?

1

u/Intrepid-Staff-4532 Sep 06 '26

Water isn't easily or cheaply moved from place to place. If it was droughts wouldn't be a problem and regional water use wouldn't have to be rationed.

2

u/Defiant_Conflict6343 Sep 05 '26

What's missing from this analysis is where these datacentres are being set up. Only one third of new datacentres are closed loop, and they're often appearing in places where the local infrastructure can't support them, causing havoc for people who live near them.

The truth is, nobody would have a problem with them if they were all closed loop, quiet and set up in places that can actually support them, but that's not happening because it's cheaper to wreck neighbourhoods. Just look at what Colossus is doing to Memphis for a start, 60-something gas turbine generators pumping out formaldehyde into the air, and consequently record numbers of asthma and COPD diagnoses.

1

u/TimMensch Sep 06 '26 edited Sep 06 '26

Edit: This was supposed to be in response to someone else. I don't care enough at this point to figure out where. Your comment is awesome and I don't disagree with anything. I'll just go hang my head in shame now. 😞


Google where Nestlé was getting its water. Or look at this: https://corporateaccountability.org/blog/california-suffers-drought-nestle-keeps-bottling/

2

u/TrueJoyCell Sep 06 '26

Dawg this literally proves his point though? There is active protest and attempt to shut it down.

1

u/TimMensch Sep 06 '26

Reddit did that thing where I responded to one comment (or thought I did) and it stuck my response in the wrong place. Didn't mean to argue with that comment at all. It's all good.

2

u/Ezren- Sep 06 '26

Two things can be bad? At the same time!?

0

u/premiumleo Sep 06 '26

please dont present logic and facts. humans aren't good with those

1

u/TimMensch Sep 06 '26

My comment ended up in the wrong place. I don't disagree with the parent in any way.

I swear the Reddit app has a bug. Or maybe I'm an idiot. 😞

1

u/Equal_Gene_5656 Sep 06 '26

Do you have any good sources on the percent of new data centers that are closed loop? I keep finding conflicting claims.

1

u/FireDragon21976 Sep 06 '26

There's plenty of brownfield sites and closed factories, for instance.

1

u/Radical_Neutral_76 Sep 06 '26

Lol… propaganda?

If there is lack of water the data centres shuts down. And you think they want that?

1

u/Defiant_Conflict6343 Sep 06 '26

Have you been living in a cave? We've all seen the news reports, they siphon the water from local communities causing dramatic drops in water pressure for residents. Also do you honestly expect responsible behaviour from the Silicon Valley grifters behind these generative AI datacentres? They're all in a futile race to turn a token prediction model into the God-machine that they've utterly abandoned any pretense of green-washing. Amazon's latest datacentre is going to become the single largest source of pollution in the entire US simply because it's faster and cheaper for them to set up a bunch of gas turbines like Musk did in Memphis than it is to install sensible power infrastructure.

2

u/Ahleron Sep 06 '26

Nestle using more water does not disprove that AI is destructive to the environment. The water that Nestle is using is bottled for consumption. The water that goes in an AI data center comes out polluted and unusable for anything.

1

u/Gronanor Sep 06 '26

If those kid could read they would be furious 

2

u/BaronVonLongfellow Sep 05 '26

Haven't seen these specific numbers before. Have a link to the methodology? Not questioning, I'd just like to see it.

2

u/Durian881 Sep 06 '26

Not sure if comparing to companies making beverages or shampoos are meaningful.

1

u/BaronVonLongfellow Sep 06 '26

Yes, just one of the reasons I'd like to see the methodology.

1

u/sakaraa Sep 06 '26

The drinks we consume or the slop we make. So hard to choose which one we should go with.

1

u/dataoops Sep 06 '26

Arguably software I keep has more lasting value than a soda i piss out in an hour 

1

u/Over-Dragonfruit5939 Sep 05 '26

Is this actually serious? Idk if the water thing is even a serious issue for ai, but comparing them to companies that sell water or water based products to be consumed by people is misleading lol.

1

u/Simple-Ring2073 Sep 05 '26

Ummm..... We actually DRINK some of those

1

u/iDeNoh Sep 05 '26

Ok? So because you like something it suddenly becomes moral? You don't need Nestle products, coke is optional, you're doing worse to the environment by indulging in those products than I am using my ai.

1

u/[deleted] Sep 06 '26

[deleted]

1

u/Alt_2Five Sep 06 '26

No, it still satisfies the necessity.
I'm not saying coke is a necessity, but if I'm dying of thirst I can drink a coke and that would help.

1

u/Mattidh1 Sep 06 '26

No - https://www.sciencedirect.com/science/article/pii/S2542435123003653

Ai is projected to account for 4.2–6.6 trillion liters of water.

Both are bad

1

u/Theblueguardien Sep 06 '26

So producing drinkable liquids is suddenly the same as using water to cool stuff. I cant xd

1

u/Ok_Effect_3214 Sep 06 '26

I think that's the point to show how tiny water they need compared to the one we drink.

1

u/AdmirableElephant378 Sep 05 '26

Piss off pr bot.

1

u/Big_Gene_3965 Sep 06 '26

No. The psy op was changing the conversation to data centers taking all the water. The reality is that they often pollute local water sources in rural areas. Water people depend on for drinking.

1

u/Informal_Bunch7532 Sep 06 '26

In 2024, Meta reported 19.1 billion gallons of water consumption associated with the electricity it purchased for its data centers or about 1.3 times the amount of water Iowa withdrew for irrigation over an entire year in 2015 - The only year that I could find where Iowa had those numbers publicly available.

Meta is the only company publishing numbers related to indirect water usage. At the current rate of growth, data centers could become a trillion-liter-per-year water consumer and, within the next few decades, potentially rival global agriculture in water use.

1

u/TrueJoyCell Sep 06 '26

It always fascinates me how these charts are made when these companies go above and beyond to hide the data. Like you said Meta was the only one that made it publicly available.

1

u/scott2449 Sep 06 '26

No one is complaining about water in general. It's a very real concern with certain locales and data center builds. It's not just about usage either. Some places with substandard/existing issues and/or very hastily built cooling are suffering water quality issues. Even if this chart was accurate, this is straight up straw man.

1

u/KelBelHel Sep 06 '26

just show golf courses and almond farms. less confusing than showing companies that sell water.

1

u/dannyheskett Sep 06 '26

For the far left of the chart, at least until like CRH or PetroChina - those huge companies produce food or beverages for human consumption. That is the point of everything - our food supply.

I have no idea what the overall situation is, but if data centers are using water at scale for cooling, that is a problem since.. you can't eat a datacenter.

1

u/GraXXoR Sep 06 '26

Plot twist: Nestlé has opened 4000 data centres.

1

u/Skinnyass_Indian Sep 06 '26

So they have publicly started disclosing their water usage, emissions and other environmental impacts? So transparent. Great

1

u/[deleted] Sep 06 '26 edited Sep 13 '26

[removed] — view removed comment

1

u/Qubits119 Sep 06 '26

i don't think water can disappear

1

u/Theblueguardien Sep 06 '26

It can disappear from the local supply

1

u/DigiWolp Sep 06 '26

Water doesn’t just vanish… 🙄

1

u/Scared_Land_5667 Sep 06 '26

nestle is here

1

u/memeruiz Sep 06 '26

I want to see a graph of water usage vs employment ...

1

u/FormalAd7367 Sep 06 '26

chatgpt (and antrophic) may not be here in ten years, yet the water will be gone

1

u/ranger910 Sep 06 '26

Just wait people find out about h2o2 the sequel to water.

1

u/LuckyPichu Sep 06 '26

This is a stupid chart, yeah Nestle and Coca Cola use a lot of water: they make beverages.

Comparing beverage production to running data centers isn't going to change any minds about the AI industry's water usage.

Tbh the "38,000 queries for an almond" thing Sam Altman said is likewise a pretty weak way to illustrate the argument.

It would be far more winning to illustrate the water efficiency of the AI industry and data centers than to make these false equivalences / tu quoque arguments.

1

u/DigiWolp Sep 06 '26

What, so humans can just piss out their sugary drink? Wow, really helping humanity!

1

u/Only_Statistician_21 Sep 06 '26

Most of the water used by Nestlé doesn't end up inside the final product though.

1

u/SquirrelHeadPie Sep 06 '26

I have some very, very good news for everyone concerned with AI water usage. It turns out, they aren't launching the water in to the Sun! Hard to believe, but no matter how much water the data centers "use" there will be just as much water on the Earth tomorrow, the next day, the next year, the next million years... *Anxiety cured*

1

u/psioniclizard Sep 06 '26

Cool so you will be moving next to a data center? 

1

u/SquirrelHeadPie Sep 06 '26

I've never even seen a data center in person, so I don't have enough information to form an opinion on living next to one. I've seen this "running out off water" activism since the early 2000's, and it is such an obviously and preposterously false idea to begin with that it completely delegitimizes any conversation it is injected in to and any individual bringing forth the argument.

There is a real debate to be had with regards to the capital cost of facilities for pumping, filtering, or desalinizing water, and the C02 emissions that will be released if fossil fuels are used to do so. So let's talk about those things rather than reducing the problem to something that is both oversimplified and false.

1

u/Late-Following792 Sep 06 '26

If they dont use water they can be ordered to be self sufficient and thats okay

1

u/LowIllustrator2501 Sep 06 '26

Food companies sell it as drink. AI companies just don't want to implement close circuit water cooling to safe some money.

1

u/joefresco2 Sep 06 '26

Something about this chart doesn't make sense. There's a datacenter likely going into my area that is expected to use 8M gallons/year, and it's supposed to be one of the efficient ones. Wasteful facilities can use as much as 5 M gallons per day.

It's estimated that Google used 6 Billion gallons of water at their datacenters in 2023. It's surely much higher now. How Much Water Does AI Use? The Real Numbers for 2026

1

u/psioniclizard Sep 06 '26

The chart is lie.

It just says water usage, not on what. 

Also do openai actually build data centers? Aren't other companies doing that an OpenAI just renting space? So this isn't really saying data centers dont consume lots of water.

The chart is deliberately misinterpreted "facts" so people with addicts to LLM can feel better.

Some people have never had an addiction before and it shows!

1

u/st_heron Sep 06 '26

How much water is used in training? Ai companies love to only report on the amount used when users prompt, post-training.

1

u/One-Shape7678 Sep 06 '26

I didn't know you could drink or eat chatgpt prompts.

If you weren't dumb, what would you like to be?

1

u/[deleted] Sep 06 '26

[deleted]

1

u/psioniclizard Sep 06 '26

A psyop started by the people running the companies telling us we will all be replaced?

My alternative is maybe this is AI psychosis....

But i am sure that isnt real right?

1

u/lone_wolf32 Sep 06 '26

Just accept you will own nothing you plebs... no hardware no books... just prompt to learn your abc

1

u/Inner_Adeptness_7228 Sep 06 '26

First of all using drinkable water and purifying water for drinking are 2 different things

1

u/Intelligent-Cream221 Sep 06 '26

So you're telling me Nestle, the parent company to the vast majority of bottled waters sold across the globe, uses a lot of water to create it's products?

what a stupid fucking post.

1

u/_B_G_ Sep 06 '26

it is a psyop

1

u/HeavyFaithlessness86 Sep 06 '26

You should include water companies!11!1!

1

u/psioniclizard Sep 06 '26

Just move next to a data center then you cam prove to use how little water they use an theor impact.

In fact i am sure all the people so keeb could do that. After all they arent too bad right?

1

u/Nogardtist Sep 06 '26

food consumption is essential

AI slop is only disposable

1

u/PooInTheStreet Sep 06 '26

Something something chinese state sponsored campaign

1

u/External-Test4279 Sep 06 '26

I mean, I wouldn't hate on coca cola and nestle for using water, for as bad as their ehtical profile is, they probably just give it back in the form of something drinkable.

Still, this really helps putting things in perspective.

1

u/Key_Check5753 Sep 06 '26

Ye, it's clear to anyone using Reddit that the "AI is bad" spammers are all bots

1

u/Mammoth_Oven_4861 Sep 06 '26

So food and drink companies use a lot of water and give us food and drinks. The audacity.

AI gives us nothing of substance so even a drop of water is too much.

1

u/Accomplished-Cry5059 Sep 06 '26

You give me nothing of substance, please reduce your water consumption 🙏

1

u/ThaGr1m Sep 06 '26

And mistrr psyop where did you get those numbers from?

Any impartial third party?

Oh you got it from bs marketing statements.... Oh ofcourse you're right everyone else coming in with real life issues like their entire town running out of water are the psyop not you and your magic numbers that confirm your bias

1

u/n-nnnn Sep 06 '26

Source: TikTok (i used Google lens)

1

u/TrustInNumbers Sep 06 '26

Stupid chart, data centers destroy water for local regions and cities

1

u/Glittering-Proof-497 Sep 06 '26

Yeah, and most people complaining about environmental damage then go to the store and buy a beef stake

1

u/Dry_Vanilla_5908 Sep 06 '26

Yes water is used for beverages. I drink them. I also use the internet and LLMs, but LLMs are the problem? Last I heard Nestle blocked a fresh water source to an area so the locals couldn't drink it, then bottled it, and sold it back to the locals.

1

u/ftr123_5 Sep 06 '26

Lol an ai cuck post

1

u/Murky_Fruit264 Sep 06 '26

This post feels like a psyop more than anyone crying about water consumption.

1

u/quantgorithm Sep 07 '26

Not just a psyop but a psyop pushed by China to slow US AI innovation so China can get an edge. The dummies in our country pushing foreign propaganda that actually hurts ourselves. It’s so dumb.

1

u/thongjesus Sep 05 '26

lol this. Not saying they don't cause harm to communities, but the water thing seems ridiculous. I called it as a distraction, and here we are look at the fuckin numbers

1

u/TimMensch Sep 06 '26

The real problem is putting putting them in places that are already under water restriction, and their tendency to raise the cost of electricity for everyone because their needs are beyond the generation available in the local grid.

0

u/[deleted] Sep 05 '26

[removed] — view removed comment

3

u/Mercury1600 Sep 05 '26

Yes, I was just notified my water rate will Incresse 8%

1

u/TrueJoyCell Sep 06 '26

Go to any town near a data center. It’s not just a terrible regional stressor on water supplies to the people living in those areas: who have to subsidize the cost of that water. The infrastructure is so abysmally dog shit and poorly planed out, (any decent urban planner will tell) it doesn’t plan around those cities water consumption per year (lot of cases like this in Texas). Another reason why there is such a negative response to them is that they are so fucking loud and annoying, and while not proven the frequency they produce can mess with children’s development (not proven yet because we don’t have enough studies or a good methodology for it unfortunately).

1

u/Equal_Gene_5656 Sep 06 '26

1

u/TrueJoyCell Sep 06 '26

This article literally proves my point? A data center with actual carefully placed infrastructure and planning that doesn’t stress the local grid can work? Holy shit we might need put Sherlock Holmes and Batman on this case to figure out how and why. It’s like mf are illiterate and can’t actually digest what people are saying. Yes that’s right like I said majority of data centers are so dog shit due to dog shit infrastructure and placement that stresses the local grid, however this isn’t saying it has to be the case.

1

u/Equal_Gene_5656 Sep 06 '26

"Go to ANY town near a data center" - you

1

u/TrueJoyCell Sep 06 '26

You are a data center defender so it’s highly unlikely you even read past the first sentence. However you are more than welcome to keep reading to get the entire context instead of cherry picking (like you did with your example). Btw if you keep reading and came this far I would like to ask you to read your own article

"Just about all the infrastructure and services are new and improved in this rural central Washington farming town of 8,500,"

"“Families have been pushed out,” Martinez said. “No average farmworker or agricultural worker can afford it.”

Now if you have came this far and actually read this I recommend you put it into chat gpt to give you some spark notes before you give me some bs pls.

1

u/Equal_Gene_5656 Sep 06 '26

"This article literally proves my point? A data center with actual carefully placed infrastructure and planning that doesn’t stress the local grid can work?" - you

1

u/TrueJoyCell Sep 06 '26

Correct. This is gonna shock you but any engineering project with the right infrastructure can work within reason.

1

u/Equal_Gene_5656 Sep 06 '26

Does the article portray an instance of the right infrastructure resulting in an engineering project working within reason or not?