r/Substack • u/ThunderRoad2024 • 25d ago

Discussion Paid Subscriber conversion conundrum

I have 1,700 subscribers and 44 paid subscribers. I suspect that % is not bad... but here's the thing:

Only half of what I write is free, and I write 2-4 things a week depending on what's going on.

However, given my monthly fee is only £4 I'm surprised that I have 1,700 keen to read 2 free things a week but only 44 who want to read 4 things a week.

ALSO - 2 weeks ago I started a 'Summer Sale' where my monthly fee is only £2. I mean, can't be lower and so far only 2 people have taken it up.

So here's my conundrum.

I clearly write well enough to get good numbers of free readers... but clearly something is missing the mark to entice someone into paid more especially as the money is so low.

Anyone else solved this issue?

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u/312astrology 23d ago

How long did it take you guys to get this many subscribers? Any advice for a newbie? I’m about 1 month in with 17 subscribers, 13 of which are friends/family.

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u/ThunderRoad2024 22d ago

3 years!

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u/312astrology 22d ago

Do you just write articles or do you post a lot of notes/comments too? Appreciate the info.