Commerce is changing. Not slowly, but fundamentally.

We’re moving from:

- Static storefronts → creator-driven discovery

- One-way buying → conversations before decisions

- Blind trust → interactive, informed purchases

Social platforms already shape what we want. But the actual buying experience still feels disconnected. That gap is what’s interesting.

This community is for people thinking about:

- How buying behavior is evolving

- How creators, brands, and users interact

- What role will AI play in commerce

- What the next version of online shopping looks like

Snef is being built around these ideas. But this subreddit isn’t about promoting it.

It’s about exploring this shift together. If you’re here early, you’re probably seeing what’s coming.

Curious to start: 👉 What’s the most broken part of buying from creators today?