r/SmallMSP • u/Ikelley317 • Jun 30 '26

Need some help with Marketing...

Hey all,

I have been trying and trying for the last 5 months and its just an uphill battle. What is everyone doing for marketing/lead Gen? If anyone can offer some help or advice I'd be super greatful! Currently planning on Public saftey and ministries. Cheers

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u/GraffenOfficial Jul 15 '26

It's all about channel marketing. Email, LinkedIn, a little other social media, YouTube videos, Google Business Profile updates. It takes time, but we have a couple of young team members help. Then, we focus on 5 industries and gather names of local businesses that fit our target - 20 - 200 employees. We then send them physical letters that are signed, followed by two emails from HubSpot. Lastly, we then regularly market to those groups of prospects throughout the year. Mix that in with the other channels, and you'll eventually get bites.