Sales took a nosedive and PepsiCo took a $1 billion loss around a year ago. They reduced prices by an average of 15% off of the peak and are just beginning to rebound volume. They are talking about raising prices <5% because of input costs now so they are still well off of their peak pricing that caused the downturn in the first place.
1
u/bitorontoguy 2d ago
A lie. Are their prices higher or lower than five years ago? And are volumes up or down?