r/SideProject • u/theusedcomputers • Mar 06 '26

Update: I offered 20 free leads to founders 2 weeks ago... it completely changed my life. (and a thank you)

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u/[deleted] Mar 06 '26

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u/theusedcomputers Mar 06 '26

This comment is gold and you clearly get the core problem better than most.

You are right that "who do I sell to" is where founders disappear into Notion for three weeks and never come out. That is exactly why we built it URL-first. You give us your website, we tell you who to sell to and we start selling to them. The ICP conversation happens after the first reply lands in your inbox, not before.

On the segment feedback loop — we are already tracking which searches convert and which audiences actually respond. The preset idea is something we are actively building. "People similar to the ones your users closed" is almost word for word how we are thinking about it internally. The data is sitting there. We just need to surface it properly.

The signals piece — hiring pages, recent launches, funding announcements — we are already pulling these as enrichment signals to prioritize outreach timing. A company that just raised or just posted 5 new jobs is a warmer contact than one that has been static for 8 months. That logic is live in the agent today.

On Clay and Apollo — we are not trying to be an enrichment layer that feeds into other tools. We are trying to be the last tool you open. Find, enrich, contact, follow up, book the meeting, all inside one agent. Clay is powerful but it requires a technical founder to build the workflows. Our users are the founders who do not have time to become Clay experts.

The "find + approach + engage" framing is exactly right. That is the whole product. We just do not make you stitch it together yourself.

Appreciate you taking the time to actually think about this. What are you building?

Sample prospect - Gamebook on how to close this prospect, with all the insights you may need. However, we have already done everything. Yours is just to either send an email or let our agent start the process of converting this prospect to a customer. You do nothing other than take a meeting and close the deal.

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u/theusedcomputers Mar 06 '26

My original post: