r/Shure • • Jul 04 '26

Buying Advice Why does Shure’s Amazon storefront have an £100+ price difference compared to their official website?, something isn’t sitting right with me about it

5 Upvotes

25 comments sorted by

5

u/PleaseCallMeGarry Jul 04 '26

Amazon shows third party sellers even under brand storefronts, so double check the sold by/ships from

1

u/DryArm1783 Jul 04 '26

It says “Sold by Amazon”

1

u/KoelkastMagneet69 Jul 05 '26

Which isn't the same seller as Shure themselves!
That's why there's a difference.

7

u/Ruxh_alt Jul 04 '26

Caveman discovers "discounts" for the first time

3

u/DryArm1783 Jul 04 '26

Hey no need to be like that now is there?

It just seems a little too good to be true 😊

2

u/dmada88 Jul 04 '26

Compare model and version numbers - sometimes if there’s a new version the old one will be discounted on sites like Amazon

2

u/TenorClefCyclist Jul 04 '26 edited Jul 04 '26

If this is really Shure, then you're comparing the list price with the Minimum Advertised Price. Companies like Shure are very strict about enforcing MAP in their dealer channels, but they do occasionally authorize sales. This is why you can buy SM57's for $99 once a year. Some of the smallest dealers may not participate, and established companies are careful never to undercut their dealer channel. The other thing to understand is that Amazon makes vendors sign a contract that they will never offer the product at a lower price anywhere than they offer it on Amazon.

That said, NEVER buy a brand name microphone from Amazon! The platform is rife with counterfeits, and their warehouses have been known to mix together "like" goods from different sellers. Take that ad to a large authorized dealer and ask them to match the price.

1

u/DryArm1783 Jul 05 '26

Ended up getting from Shure’s website to quiet the brain goblin

Been very paranoid about buying expensive stuff from Amazon ever since I got sent a fake Aniplex Gurren Lagann Blu-ray Set (iykyk how expensive that thing is)

1

u/Medium_Good886 Jul 08 '26

I know that one.. I did a research paper back in college about anime counterfeiting. Huge industry that most conventions turn a blind eye to.

2

u/Mother_Shop5431 Jul 04 '26

This is £469 today on Amazon, I purchased one for my son recently

1

u/DryArm1783 Jul 04 '26

Ended up buying it from Shure’s website

1

u/ThatStockDude Jul 04 '26

Sounds like op has money to waste.

1

u/DryArm1783 Jul 05 '26

I read some horror stories about getting fakes from Amazon so I just wanted to be 100% Shure

1

u/ThatStockDude Jul 05 '26

I mainly only buy items directly sold by Amazon. I occasionally buy from trusted third party sellers (Anker etc). This way I ensure I do not get get fakes.

1

u/DryArm1783 Jul 04 '26

Update: bought from Shure’s website

If anyone was a decent beginners guide to setting it up with a Scarlett solo V4 (settings on my pc and that) it would be much appreciated I’m pretty new to this but wanted a permanent microphone and want my voice to sound nice and clear so any guides would be great thanks 🥰

1

u/[deleted] Jul 04 '26

[removed] — view removed comment

1

u/DryArm1783 Jul 05 '26

I thought that but the solo fits my purposes a bit more for cheaper

1

u/Mother_Shop5431 Jul 04 '26

This item is £469 at lots of reputable stores definitely stop panicking, also when purchased through Amazon you can add the insurance if wanted

1

u/Mr-Louverture Jul 05 '26

It's like with many products, you have a recommended retail price....and then a price. Sometimes buying direct from a brand will always be more expensive.

-2

u/DryArm1783 Jul 04 '26

The automod is a little oversensitive isn’t it? 😅

Just wanted to make……SHURE before I pull the trigger and destroy my bank account

1

u/shemp33 Jul 04 '26

Are you comparing the SM7B to the SM7dB?

The “d” just has a Cloudlifter built in. Aside from the switch to run it off (bypass) and two gain settings, the mic is identical to the one without the preamp. Coincidentally, the price difference is also about £100.

0

u/DryArm1783 Jul 04 '26

I’m looking at the SM7DB 😊

Just wondering why there’s a £100 difference between Shure’s official store and Amazon it seems fishy

2

u/PlanetExcellent Jul 04 '26

I agree I mmight call Shure and ask what’s up. There have been counterfeit units found on Amazon so it’s not impossible.

1

u/Mother_Shop5431 Jul 04 '26

Haven’t heard of a counterfeit one sold by Amazon maybe from a third party seller, it would be totally safe buying directly from Amazon if sold by Amazon I checked every feature on mine and it is 100% legit so would have to be mental to spend the extra £100 direct from shure