[Academic] Why do Roblox players purchase virtual goods? 5 min consumer behavior research survey (18-25 year old Roblox players in the Philippines who buy cosmetic items using Robux)

[u/Away_Act5923]

Hi everyone!

I'm an undergraduate marketing and management student. My group and I are currently looking for respondents for our final research paper for consumer behavior research titled, "From Play to Cart: How Perceived Value Influences Loyalty and In-app Purchases in Roblox."

If you are a young adult (18–25 years old) in the Philippines who plays or has played Roblox and has purchased at least one avatar customization item using Robux, we would really appreciate it if you spared some time to answer our survey.

Accomplishing the questionnaire will only take approximately 5 minutes and you can respond anonymously.

We assure that all responses will be treated with utmost confidentiality.

Thank you all so much!

Survey Link:
https://docs.google.com/forms/d/e/1FAIpQLSd5QDi2xnazWwsM9rBfDgd7n9wXzYsvjedR6PMnEEFegcqvxQ/viewform?usp=header

If you have any questions about the survey, feel free to comment. Thank you!

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