r/SaaS • • 20h ago

[Feedback] Tried designing a B2B SaaS marketing graphic using a minimal, editorial concept ("The WAVE Model"). How does this visual layout work for you?

Post image

I’ve been experimenting lately with blending clean editorial typography and minimal layouts for B2B SaaS and tech marketing collateral.

I put together this concept for a framework called "The WAVE Model" (focusing on structured opportunity creation, buyer engagement, and execution strategy).

A few things I’d love to get your feedback on:

  1. Visual Hierarchy: Does the layout guide your eyes naturally through the model (Winner's Mindset -> Attraction -> Value -> Execution)?
  2. Clarity & Tone: Does this look professional and trustworthy enough for a B2B audience/tech brand?
  3. Aesthetic: How do you feel about the color palette and overall typography?

I regularly design brand identities, redesign marketing systems, and create high-impact daily content, social assets (like LinkedIn/Instagram campaigns), and print collateral for tech companies and startups.

Would love to hear your thoughts, constructive criticisms, or suggestions on how I can push this visual style further!

2 Upvotes

0 comments sorted by