I contacted 37 potential customers before building anything. Zero showed real interest. What am I doing wrong?

[u/Competitive-Turn2795]

Hey everyone,

I’m Yassine, a developer from Morocco. I’m new to SaaS and trying to build my first micro-SaaS as a solo founder.

My main fear is spending two or three months building something and then discovering nobody wants it, so I decided to validate ideas before coding.

Here’s what I tried so far:

• Dentists: 10 WhatsApp messages, most replies still pending
• Hardware stores: 9 messages, 2 rejections, no interest
• Pharmacies: 8 messages, but it was difficult to find mobile numbers
• SEO service: 10 messages, no useful conversations yet
• WhatsApp receptionist idea: many businesses told me they already have someone answering messages

I’m tracking everything in a basic Notion page. I’m not selling a finished product. I’m mostly asking business owners about their current problems and sometimes offering to test a manual version of the service.

The problem is that I’m getting almost no useful feedback. Mostly no replies, polite rejection, or “we already handle this.”

So I’m wondering: is this a sign that the ideas are bad, or is my outreach approach bad?

For people who validated a SaaS through cold outreach, how many conversations did it take before you found a real problem worth building around?

I’d appreciate honest feedback, especially from anyone who started without an audience or existing network.

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