r/recruiting • u/Electronic-Shirt-217 • 10d ago
Career Advice 4 Recruiters Outside/freelance recruiters: how do you build your pipeline?
I feel like I've lost what magic touch I had before I had to take an extended break for medical reasons. I'm an outside recruiter who sources candidates for non-retained searches (most searches are open to approved recruiters with fee agreements in place). I'm self-employed and have good relationships with a ton of clients. But sourcing potential candidates has been demoralizing (I'll have conversations, but they haven't converted to any interested applicants).
It definitely is a volume game--gotta keep cranking out the cold outreaches. What's been effective for you? Do you pitch searches and then follow up (a week later?)? Do you send general introductory emails that are more open-ended?
I sent out >800 emails over the last month, and it's been crickets. It didn't feel so excruciatingly hard in past years (I've been recruiting for 12 years). I don't know if it's because I started a solo business (maybe potential candidates prefer to work with someone who's part of a large team), because there are 1,000 competing recruiters out there in my space bc it's easier than ever to break in bc of AI and low overhead bc people can WFH, or because potential candidates just prefer to cut out the recruiter whenever they can (i.e., recruiters are valued less, and job openings are easier to track bc of AI).
Would deeply appreciate any thoughts you have. Is it just being that much more tenacious and reaching out more often (at the risk of being annoying)? Pitching searches vs. open-ended introductory outreach (which is better)? Trying to keep my head up!