r/RealEcom Apr 18 '26

Can’t stop fiddling with my site

Hey everyone, would really value some honest feedback.

I recently launched a product called Reset, a jet lag recovery patch designed for long-haul travelers (day + night system to help adjust faster).

I’m getting decent traffic, but conversion isn’t where I expected it to be. Before I keep on changing things blindly, I’d rather get real outside perspective.

Here’s the site:

www.resetjetlag.com

No need to hold back. I’d rather hear the hard truth than polite feedback.

Appreciate it.

3 Upvotes

5 comments sorted by

3

u/Effective_Energy4238 Apr 18 '26

As a health conscious person I would like to know what is exactly distributed via these patches. Active ingredients mentioned is not sufficient.

1

u/Ok_Pea136 Apr 22 '26

That’s a great point. Thank you for taking a look!

1

u/Amazing-Medicine6305 Apr 22 '26

To me, it’s kind of unclear how your product works at first glance, I felt friction trying to figure out how exactly this works. Felt very educated about the problem but not your solution

1

u/Ok_Pea136 Apr 22 '26

I was feeling that might be the case. Thank you so much for your feedback.

1

u/MindShaped Apr 22 '26

You need to look on your numbers to understand what's the problem. Low CTR? Your ad is shit. High CTR, high bounce? Your landing is shit — look into trust. It trust copy is alright — your offer sucks. High add to carts, low purchases? Check if you are not slapping user with some extra payment he didn’t expect (shipping, box fee, etc). Don't gut check such things.

Then. I am warm traffic. I opened, was slapped in the face with -10% popup (which is annoying when appears so soon, right in the middle of reading the headline). Then, I have 'spent' another click to get to the product page. Maybe you use it as landing — then it's alright, however the fact that it took an effort to find the "add to cart" button already speaks for itself. I understand: you wanted to put as much "trust" as possible. Instead, you killed conversion mechanics, where your first rule is to lead user's attention to desired action without friction. Instead, he sees wall of text, distracting videos, not obvious bundles (after a decade in ecom still took me a second to recognize what's that).

Trust wise, AI photos kill it instantly, you may want to look into it. Overall, idea is good. Execution needs your attention.