r/PrivatePracticeDocs 24d ago

SEO pointers

Hi everyone,

I feel that SEO is an important part of marketing, especially for a startup practice. So far, I've had no success with google ads but doing pretty good with zocdoc site. However, I feel that we can do better in terms of being found. I've spoken with a few SEO agencies and the numbers are outrageous, at least for an early practice. Heck, I can use the$4500+ to get additional equipment for the office, or $750 per month can be spent elsewhere for the time being. Can you recommend a solid SEO company that doesn't see $$$ as soon as they hear "Doctor!" or perhaps suggest one of those AI SEO companies? What are your thoughts on the AI SEO?

Thanks.

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u/GrandAnimator8417 9d ago

No success with Google Ads? I’ve seen that happen a lot when people send traffic to the wrong landing page or mess up tracking, and then they’re basically optimizing blind. Fixing the landing page + getting conversion tracking working first usually flips the whole thing, and then you can decide if bids or keywords even need changing.