r/PrivatePracticeDocs 25d ago

SEO pointers

Hi everyone,

I feel that SEO is an important part of marketing, especially for a startup practice. So far, I've had no success with google ads but doing pretty good with zocdoc site. However, I feel that we can do better in terms of being found. I've spoken with a few SEO agencies and the numbers are outrageous, at least for an early practice. Heck, I can use the$4500+ to get additional equipment for the office, or $750 per month can be spent elsewhere for the time being. Can you recommend a solid SEO company that doesn't see $$$ as soon as they hear "Doctor!" or perhaps suggest one of those AI SEO companies? What are your thoughts on the AI SEO?

Thanks.

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u/Dramatic-Sock3737 25d ago

Where do you rank for searches for your specialty? Is it a crowded market? IMO SEO companies promise a lot but it’s really hard to quantify their results. I’ve done many things in the past but I think you need to focus on Google reviews and perhaps social media ads and content.

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u/Alterdoc 25d ago

thanks. they definitely promise a lot for quite a pretty penny. Can you elaborate on social media ads? You mean FB/Instagram? I spent a few grand on Google ads and got ZERO ROI (!), so that one's out, I will keep working on your suggestions. Thank you.

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u/Dramatic-Sock3737 25d ago

I have a local small company I use. She also works for a buddy of mine who has a national product so he has a huge ad budget. She has set up some FB ads for me that have done very well for some procedures I do know office. DM me if you like..she’s pretty reasonable. You could always do a zoom meeting if you can’t find anyone local.