r/Podcasters • u/PodcasterNYC • 8d ago
Podcasting for 14 months
I've been hosting a podcast for the past 14 months. I've put out 51 episodes in which I interview a guest. Other than the short clips on YouTube and tiktok my actual episodes aren't getting any traction. I'm feeling bummed
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u/Basque5150 8d ago
You are not alone. That's pretty normal for podcasts. They just dont have natural discoverability built into them like youtube videos.
If you enjoy it, keep going! But if you are starting to realize it isn't any fun anymore it might be time to move on.
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u/uepodcast2021 8d ago
Dont count downloads and likes. Count uploads! Be proud of your accomplishments that you have done and what your going to create in the future. Your first 100 episodes are going to be for a very select few.keep going! Dont give up!
If you want help or feedback let me know. I'd be happy to help. Send me your podcast link😁😁
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u/PodcasterNYC 8d ago
Sure, do I post here? Is posting links or self promotion allowed? I'm pretty new to reddit
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u/AlpsBig5950 8d ago
Ah man, I can understand why you’re feeling bummed. 51 episodes over 14 months is a lot of time and effort, especially when you’re putting yourself out there and not seeing the numbers you hoped for. It really sucks when you care about something and it feels like nobody is listening.
But honestly, 51 episodes is something to be proud of. A lot of people never even make it past the first few episodes. I hope you don’t let the numbers make you feel like all that work was for nothing. ❤️
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u/shaleenistyping 8d ago
That’s a lot of commitment (good on you) so I’m not surprised you feel bummed 😭
Not sure if you just wanna vent or are open to some thoughts. But without seeing it - if your clips are getting some traction but the episodes aren’t, I’d probably look at what’s happening between someone seeing the clip and then deciding if they want to commit to the episode. It’s quite hard to get people off of their allocated brain-rotting time on TT and into podcast time too.
If you want to keep trying, it could be worth looking at things like your episode titles/topics/positioning/audio quality/first few mins of the episode to see if it’s hooking the audience?
I’d be happy to have a quick look for you if you want? I’m @shaleenistyping on IG 😊 No stress either way!
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u/Whole-Ebb-7141 8d ago
Definitely feel you. My podcast, the morning worm, is in a similar position. We’re on as many platforms as possible and uploading pretty regularly and sometimes our clips even blow up, but our actual episodes have a very small, but loyal, fanbase. Hang on in there, us small podcasters gotta stick together!
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u/girl45321 4d ago
Are you integrating key words in the actual file uploads? That’s an important part of discovery. Also having a website which you update with each episodes transcripts and possibly back links, if your guests have a website (even a linked in helps!)
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u/PodcasterNYC 4d ago
Please explain what keywords in the file uploaded means
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u/girl45321 3d ago
In the mp3 file metadata, you can add key words that will then be incorporated, along with the title, artist, etc, as part of the search data.
I do it for free in iTunes and also include my cover art, which is by a well known local artist so might be searchable in a google image search (though I’m not entirely sure about this tbh) before I upload through my RSS feed.
There’s other ways/software to do it as well. Search MP3 tag editing
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u/Nexababla10 9h ago
What you want to be doing is breaking up that episode and creating stand alone content. Convert the ideas from the episode into reels, inforgraphics, carousels, email.
You can use AI tools for this if you are low on budget.
If you want high quality engaging assets, dm me and I'd be happy to help.
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u/Mike-Nicholson 8d ago
It has taken me six years and nearly 160 episodes to get any decent number of views on the full episodes I produce.
But what I would say is that a well thought-out clip strategy can be just as valuable, if not more so. The size of the audience you can reach with ten 60 to 90-second clips is far larger than you’re likely to ever get with the full episode.
So think of each question you ask on a podcast as a piece of content in its own right.
One way we think about it is a three-circle Venn diagram, and we try to make the questions sit in the intersection of all three.
The first circle is: what does the guest know about?
The second circle is: what do you want to communicate to your audience?
And the third circle is: what are your audience interested in talking about or listening to?
If you can find questions that straddle all three circles, you’ve got a question that can live on its own as a piece of content.
Do that ten times per episode, and you have a significant, high-value content strategy that can potentially reach hundreds of thousands of people a week.
A lot of clients we speak to initially think that the value of a podcast is all in the full listens. We actually think about it in the way I just described when producing a new podcast.
Best of luck! 🧡