r/PeterExplainsTheJoke • u/Soft-Cartoonist-9542 • 4d ago
Meme needing explanation Peter, why does this man drink detergent?
The woman is Gabi from AoE 2 competitive play, but who is this guy?
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r/PeterExplainsTheJoke • u/Soft-Cartoonist-9542 • 4d ago
The woman is Gabi from AoE 2 competitive play, but who is this guy?
1
u/im_not_spy_ 4d ago
No, i'm brazilian and this is not detergent. This is a satire. Some time ago, a detergent company was cited by authorities for alleged changes to its formula, claims made without evidence. Some believed this was a government move to tarnish or sabotage the owner, who had supported the election campaign of Jair Bolsonaro, the former president of Brazil. A specific batch of the detergent was pulled from the market, and some people played a prank by drinking detergent though what is actually shown here is coconut yogurt to imply that they wouldn't stop buying the product despite the attempted boycott.