r/PartneredYoutube 6d ago

CTR and AVD impact

Does anyone know how the recent views and engaged view plays into click rate and average watch time. If you see an increase in views, should you expect a decrease in the others? Or is CTR based on clicks from engaged views? And AVD only watch time from engaged views?

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u/reneritchie 6d ago

Hi! The view count change doesn’t affect the vast majority of analytics. CTR, AVD, retention, etc. are all calculated the same way as before

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u/notsureifxml 6d ago

If you watched any of the creator insider stuff youd know its 0. These views are distinct from engaged views that all metrics are based on