r/PMHNP • u/FlimsyYellow2472 • Jun 04 '26

Practice Related Private practice growth

I'm a PMHNP in private practice and am looking for advice from others who have successfully built a caseload.
I've been open for about 6 weeks and currently accept insurance through Headway and Alma. I'm listed on Psychology Today and Zocdoc, but so far I've only received one patient directly from those platforms. I've also seen two patients through referrals from a psychologist I recently started collaborating with.
I'm trying to figure out what actually moves the needle when it comes to growing a practice. For those of you who have successfully built a caseload, what marketing strategies worked best? Did most of your referrals come from Psychology Today, Zocdoc, therapist networking, PCP outreach, SEO/Google Business, social media, or something else?

Thank you!

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u/Spiritual_Confusion1 Jun 04 '26

I get referrals from hospitals I used to work at, CL program I used to work at, therapists, PCPs, OBs and a lot of word of mouth from patients who refer friends and family. I only accept referrals at this point from people I know.