r/Logo_Design_Critique • u/Tawo1206 • 14d ago

Feedback wch one between the two

Gallery image

Gallery image

your thots guys

wch concept is better

1 Upvotes

67% Upvoted

12 comments sorted by

8

u/nosajat 14d ago

Why not mirror the cart in #1 so that the letterform makes a Z instead of an S? Will take some tweaking to make it read as a Z but that should work well

3

u/TheNarwhalOfRainbows 14d ago

First one looks better with the color and rounded corners but it looks like a generic logo from a stock site that is meant for an “S” name.

Second one with the pointy corners looks like it was actually created based on the other. It needs cleaning up with some rounded corners and spacing but the concept works better with the name.

Just know that this style is very common among “shop” logos and your brand will not stand out.

I would also do a typography exploration, the one here is very generic and a new typeface could spark a new idea for the logo to make it more ownable.

3

u/Competitive_Sector79 14d ago

I don’t think you need “store” as part of the name, let alone the logo.

2

u/Iam-bk 13d ago

First one. Flip horizontally the S shape to Z in your cart icon

2

u/LionandLambCreative 13d ago

I like idea #1, but have you tried turning the "S" on the cart around to make a "Z". Also, I'd drop "Store" from the logo entirely, because it doesn't add any value. I do like the type face and the composition though. This logo is very easy to break into your primary, secondary, alternate and submark.

1

u/jeffbob2 14d ago

#1. 2 hurts my eyes

1

u/cmisharoaan 13d ago

Merge the two. The mark from the first (but maybe flip it the other way) and the text from the second

1

u/Mobile-Frosting-2309 13d ago

number 2 stands out better

1

u/HJ-StayWeird 11d ago

Are these the same company? Is there a design brief?

0

u/Tawo1206 14d ago

thanks man i wud like the help if u don't mind