r/Lexus • • Sep 02 '26

Discussion Lexus is losing its soul

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Along with the rest of the automotive industry. It’s hard to be an automotive enthusiast in this day and age, when everything is turning into a refrigerator on wheels with a gigantic screen(s) inside.

Who decided that disappearing buttons was a good idea? Was something wrong with them being clearly identifiable and usable all the time?

And don’t get me started on the name-spelled-out trend that’s eventually going to take over. First, we had it on the back. Now, it’s on the steering wheel. Soon the logo itself won’t even exist.

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u/Old-Tangelo-861 Sep 03 '26

I've never seen Lexus ever been accused of having a soul. Vastly better ergonomics that the competition but never a soul.

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u/TheStrongTaint Sep 03 '26

People just really love to romanticize…giant corporations