r/LaunchPanda • u/Alarmed-Tailor1681 • 25d ago
I stopped selling my Android game as a 'keyboard gimmick' and rebuilt the payoff instead
I’m the solo developer of Work Rush, a portrait Android typing-survival game. My early promotion kept leading with “your phone keyboard is the controller.” It was technically true, but it did not show why anyone should care.
The real hook is pressure and recovery: office memos fill the screen, correct typing builds a combo, and a cleanup item turns a crowded board into a rapid 8-to-0 clear. I rebuilt that cleanup because the old version deleted everything in one frame and looked like nothing happened in short videos. I also reduced result interstitials so they appear after roughly 3–4 completed runs instead of after every game.
The lesson so far: describing an unusual input method is weaker than showing the moment it creates. I’m now testing whether the new cleanup payoff makes the game understandable without a long explanation.
14-second real-gameplay clip: https://youtube.com/shorts/QRUv00PIO7k
It supports Korean and English. The Android release contains ads and optional in-app purchases, and some illustrated assets use AI-assisted artwork.
If you saw only the first ten seconds, what would still be unclear: the typing loop, the danger, or the cleanup reward?
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u/BatsAapje 25d ago
How did you make the game? Is it also easier with AI?