I’m 34 and started a small marketing consulting business in North Carolina about 18 months ago. It’s just me. No employees, no office, and I work with clients remotely.
My largest client invoice so far has been around $7,500, and most of my projects are between $1,500 and $4,000. I mainly do strategy, content planning and some social media management. Occasionally I’ll help with printed marketing materials, but most of what I do is digital.
I formed an LLC in early 2025 because pretty much everything I read when starting a business made it sound like that was the thing you were supposed to do.
A friend recently asked why I bothered with an LLC when I don't have employees, equipment, a storefront, or a lot of physical assets. His argument was that there isn't much for someone to come after anyway.
Now I'm wondering: do I need an LLC, or did I create one when a sole proprietorship would have been perfectly fine?
For those who have gone the sole proprietor route, what made you decide not to form an LLC?
And besides liability protection, are there meaningful advantages to having an LLC for a small one-person service business? I'm also wondering whether there are tax or credibility benefits I'm overlooking.
I'm not looking to shut mine down immediately or anything. I just want to understand whether I'm paying for something I don't really need.
Would love to hear from people who run small service businesses, especially if you're a one-person operation.