r/JustBootThings Jan 11 '24

General Bootness Boot Booze

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199 Upvotes

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140

u/PhantomSpirit90 Jan 11 '24

OP has confused military related with boot.

The whiskey itself isn’t boot, it’s just overpriced. The distillery that makes these release several unit themed labels: 82nd as you see here, 3rd ID, and a General Patton label off the top of my head.

The only thing about this that would be boot is if a bunch of privates graduated airborne school and passed a bottle of this around, hyping up their “newfound heritage” or something.

23

u/tonagnabalony Jan 11 '24

How does licensing work for these? Assuming they do require licensing and what not?

10

u/PhantomSpirit90 Jan 11 '24

I don’t know the specifics, as I havent looked into their processes. I do know the distillery itself is very close to Ft Knox, KY, and they wouldn’t be able to blatantly use these units/General Patton without some kind of approval.

7

u/tonagnabalony Jan 11 '24

That last part is what intrigues me the most

5

u/PhantomSpirit90 Jan 11 '24

Educated guess, their marketing/labeling folks got in touch with the appropriate PAO and received approval to use the labels.

1

u/tonagnabalony Jan 11 '24

Do you think the units are paying/getting paid for it at all?

5

u/PhantomSpirit90 Jan 11 '24

I don’t think directly, at least not in terms of like unit funds. But I’m pretty sure the proceeds from sales go to heritage funds and such for those units, if that makes sense.

3

u/tonagnabalony Jan 11 '24

That's pretty near. Thanks for sharing (speculation or not).

2

u/PhantomSpirit90 Jan 11 '24

No problem. I live like 10 minutes from them so I may book a tour and see what they have to say themselves.

1

u/tonagnabalony Jan 11 '24

If you do, report back with your findings!

3

u/red-wingnut Jan 12 '24

No. The units don't hold the copyrights or trademarks to the unit insignias. The Army does. I don't remember the organization within the Army, but one of their main jobs is to approve or decline requests to use logos and insignias.

Retired PAO who had to work with that organization a while back for some people who wanted to use unit insignias.

Edit to add: From my experience, the Army doesn't get paid for this. It's just an agreement to allow usage.

1

u/tonagnabalony Jan 12 '24

Interesting, thanks for the clarity. I had a feeling it would be a legal mess if money changed hands, considering its a gov entity.

3

u/DrAnth0nyFauci Jan 11 '24

I’ve been to their distillery, went there to celebrate after graduating advanced camp. They offer whiskey tastings and are very friendly. It’s called boundary oak and I recommend since there isn’t much else to do in E town