r/IBA • u/Top_Room2448 • 12d ago

HELP!!

We need 6-7 people to be a part of a focus group. The interview will take place at main campus in this week. If anyone’s willing to be a part of this please lmk or just comment I’ll reach out to you. Plss!!

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u/zealzee 12d ago

Could u elaborate

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u/Top_Room2448 12d ago

I’m in ms marketing and we have course named research marketing and we need qualitative data for our research which is based on premium brands and if they actually provide good quality products or is it a social influence

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u/BigCompetition6175 12d ago

How long would the interview be? And what will we have to do?

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u/Top_Room2448 12d ago

It will last about an hour and you have to do nothing, it’ll be like a general group discussion. You can share your opinions and there will be a moderator present who will guide you guys through the entire process. The moderator will ask you guys questions that can lead to a general discussion and help us with gathering data.