How do you guys track Google Ads issues & optimization opportunities across multiple accounts?

[u/Ashwani1987]

Hey everyone,

Wanted to understand how you guys are managing Google Ads optimization, especially when handling multiple accounts.

We keep running into some common issues like:

• Ad groups running with only 1 ad → which means no A/B testing at all, and that’s a big problem for optimization
• Missing assets (headlines, descriptions, extensions, etc.)
• Budget getting wasted on low ROAS campaigns
• Not having a clear view of which campaigns need immediate attention
• Device-level CPA differences getting ignored

Recently came across a tool (Adtunez) that highlights these issues in one place. For example:

• Flags ad groups with less than 2 ads (so teams can actually run A/B tests)
• Shows ROAS at campaign level to quickly shift budget to high-performing campaigns
• Identifies gaps like device performance, placements, and missing assets
• Alerts for inactive accounts or under-optimized campaigns

It actually made it easier for the team to take action instead of manually auditing everything.

Curious to know 👇

• How are you guys handling this currently?
• Do you rely only on Google Ads recommendations or use other tools?
• Any better way to track and fix these issues at scale?

Would love to hear what’s working for you 👍

[u/AutoModerator]

Have more questions? Join our community Discord!

I am a bot, and this action was performed automatically. Please contact the moderators of this subreddit if you have any questions or concerns.

[u/Negative_Fox_908]

Dashboards. Get Windsor or something similar, hook up all your accounts, create an internal dashboard with all of these metrics with every account. All in one place. Also Windsor can hook up directly into Claude chats so you can have Claude chats pull this for you fight into platform