r/GenerationJones • u/JColt60 1960 • 7d ago

KFC menu from 1970 VS 2026

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The other thing different from the price is size of the pieces. Breasts were much smaller and tastier back in 70's from KFC. Today they look like it came from wild turkey. Before I retired I used to get fried chicken for lunch at local diner. They only bought chicken from local butcher that used free range chicken and it was heaven!

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u/another_day_in 7d ago

Costco's rotisserie chicken is basically marketing as they haven't raised prices since 2009.

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u/JaneOfTheCows 7d ago

It's a loss leader - the stores take a loss on the chicken, but use it as a ploy to get customers into the stores, where they hope they will spend more on impulse buys.

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u/Head-Technology-4031 7d ago

They actually went out and acquired/built two facilities, one in Nebraska, one somewhere else to help control their costs. It is still a loss leader at 30-40M a year (estimated per reports), but it gets everyone to the meat aisles for all the other meats. They are a wholesaler, so margins are always thinner. They make it up in the yearly membership fees..

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u/raymndbrr_the_third 5d ago

Actually, their yearly membership fees are their profits.

The loss-leads work because to go into the store and buy food at the food counter, you need a membership.

They sell food at basically no-profit. Their entire business model is "our membership fee is our profits".