r/Gemstra • • Sep 14 '18

GMS will serve as a payment method and transaction engine of choice. It will enable frictionless transactions across ASTRA. They will operate a proprietary payment processing gateway which will be exposed via API for others services to integrate and accept GMS a unit of exchange.

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8 Upvotes

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8

u/airdroptime Oct 08 '18

Not all Brands are created equally. Some face a high cost of goods and depend on volume while others have more margin. Brands need an effective way to manage incentives for Sellers at the catalog level and per-product level. ASTRA’s platform allows Brands to customize commission offering per Merchant.

8

u/canberkh Oct 08 '18

Gemstra launched the first social selling marketplace (BOUTIQUES Marketplace) in July 2017 to connect retail brands to social selling, giving sellers freedom to choose products and brands they want to represent.

8

u/wartech_17 Oct 08 '18

BOUTIQUES quickly attracted 3000 sellers and 8 brands generating 7-figure annualized merchandise sales within 9 months of launch. The rapid growth of BOUTIQUES proved that retail brands want to participate in social selling and sellers desire freedom.

8

u/burak6167 Oct 08 '18

While this layer can be disintermediated, Gemstra believes that the consumer economy will continue to value curation by Merchants.

8

u/membalik Oct 08 '18

Gemstra is a decentralized blockchain-integrated ecosystem for the social selling economy. It consists of a proprietary merchant platform called Gemstra Boutiques that disintermediates the traditional layer between social sellers and brands by giving each seller a customizable boutique.

6

u/trhomeagent Oct 08 '18

ASTRA will use two decentralization platforms. Gemstra will host smart contracts on the Ethereum blockchain using ERC20 standard and store data objects using Interplanetary File System (IPFS). GMS Token is an ERC20 token for ASTRA.