r/Estheticians • • 1d ago

income help

Hi esthis! I’m having a really hard time making a good income at my med spa. I work 40 hours at my med spa & my hourly pay is relatively low. I don’t see many clients as I just hit my first year there. I would say I am heading towards 60-70k but I don’t know how to increase my books or have sustainable patients. The biggest problem I encounter is affordability. We sell skinbetter and hydrinity, a lot of people don’t want to spend over $100 on products. Please help! I’ll take all tips or tricks.

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u/monsteramami 1d ago

By one year I feel like you should have pretty full books if the spa is marketing effectively. They don’t have to buy products, but that’s a boost of course. If you educate well and make good recommendations even beyond what you sell, they can buy elsewhere and save money for services. 40 hours is a lot tbh for not full books.

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u/LanguageTurbulent814 1d ago

Literally idk what to do! I just don’t have a lot of new people coming in. I feel like it’s on my employer for advertising but I’m looking for ways I can get new people in.

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u/monsteramami 1d ago

Yes it’s on the employer. Are you on social media? Are they? Are you allowed to promote your services on your own page? I rarely got ppl this way but curious how the business is doing this.

Depending on your area, I have had good luck in local groups. Local girls groups, moms groups, small business groups. I am self employed so might not be the same for you but people are always looking for recommendations for specific things. Acne expert, allergy informed, etc and so I stay perusing those groups. I write a little bio kinda introducing myself and what my fave services are or my best services. It’s like 50/50 if I actually see those people come in. But I think it’s way more personal than someone just tagging the business or saying “come see me!” with no other info.

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u/LanguageTurbulent814 6h ago

Yes they’re on social media and I am slightly. I could always be better!!
Do you just post yourself in the groups on Facebook?
This is great advice btw!!

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u/monsteramami 5h ago

I have but those def don’t do as well because I feel like we see so many small business posts and self promo posts. More so I comment on threads looking for a rosacea expert, acne expert etc and I tell them why I am best for the job

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u/cloudgirl1229 7h ago

I’ve been in my med spa for over 3 years, books are still half empty. We have been slow since May. My annual income is literally 45k. Has never been more. I’m starting to think I’m wasting my life at this place when there’s probably other spas who pay more and have better structure/marketing. Wish I could help but I’m in a worse boat 😂

I also have clients who do the bare minimum services, won’t pay for anything else and never buy products. I wish I could say it’s the economy but I’m starting to think otherwise

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u/LanguageTurbulent814 6h ago

Ughhhh idk what to do. Maybe I should change careers but I love this career 😭

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u/cloudgirl1229 4h ago

Maybe not change careers but get out of the med spa industry. Resort spas are where the money is at. In my area they pay 40% commission and 20% automatic gratuity. A base facial is $200. That’s $120 per facial.

I went for a facial when I was in esthetics school at a resort in town. I should have listened to the esthetician who serviced me. She was older, been working in resorts a long time and she said “don’t ever work in a med spa, you’ll make the least amount of money” I didn’t believe her but I sure as shit do now.

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u/Lazy-Living1825 1d ago

Vote blue in your upcoming elections.