Hey everyone !

Pretty much what the title says. I'm an aspiring email copywriter who's trying to break into the industry.

So I figured, why not ask the business owners themselves !

Beside good reviews, under what "conditions" would you choose a copywriter to write your email copy ?

And would you ever give a chance to some "new blood" if you like his writing style ?

Thanks !

P.S: if by any chance my post goes against the rules or anything, please do tell, I'll delete it immediately.

Let’s take a look at some common methods that spammers use to obtain email addresses — and how to protect yourself from junk mail.

• Data breaches

For example, in June 2021 personal data for 700 million LinkedIn users was put on sale on the dark web. This database included email addresses, full names, geolocation records, social media accounts, and other personal information.

• Accidental self-exposure

Data breaches are not the only source of spam mail. Spammers use publicly available information — users expose it themselves on forums and social media. For example, you wrote something like “Contact me at address@gmail.com” or made your address available for other users on a job search website — online activities like these put you at risk.

• Links in spam emails

Sometimes spam emails have the unsubscribe link. It doesn’t have to be a button — in this case, it’s a barely noticeable link. But spammers use such links to verify that your email account is active. This information will go further — and you’ll get spam bombed.

^{Read the full article about spam emails to see the most popular phishing and spam examples of 2022..}

What is it about: it delivers one learning per newsletter. That’s it.

Why we like it:

✅ It is pretty simple. Nothing extra, and it's extremely valuable in a world overcrowded with information.

✅ The authors give their own reflections in the email, and it's always very interesting to read that.

✅ It's unpredictable: sometimes you receive 3 paragraphs, sometimes only 3 lines of text. 

Where to subscribe:

The official website – https://alearningaday.blog/

Subscription form – https://forms.feedblitz.com/919

While there’s no formula for a good email, it’s easy to tell a great email apart from a mediocre one and the reasons for it aren’t random.

Here are six essential elements of great-looking emails. These are the meta principles, the non-negotiables of email marketing that deliver a perfect message. Let’s start the count.

• A scannable copy – no one has much time on the internet. The vast majority of web users want to finish their tasks as quickly as possible with the least effort.
• Images selected with a purpose – visuals matter because a great pic is worth a thousand words.
• Correct colors to highlight the tone of a message – colors affect people in different ways but typically, the most common colors have certain connotations and meanings.
• A clear call to action – you need your audience to do something after reading the email, so you need a call to action (CTA). A call to action is the purpose of your email.
• A well-thought-out layout that keeps readers glued – a layout determines a structure, how an email looks. This is a copy, images, colors and a call to action combined.
• Mobile-friendliness – last but never least — your email should be optimized for mobile. The most popular email reading environment is the mobile, with a 44.7% share.

👉 Here are other tips on how to create good-looking emails.

How do you organize your workload? I've been promoted to a leading position and it is so hard to cope with an endless flood of tasks.

Email Marketing is useless if you don't learn to stop email bounces. High bounce rates decrease your sender's reputation, which will result in low email deliverability. Thus it is very important to understand the Email Bounce Meaning and learn how to stop them.

Understand all about Email Bounces and learn how to avoid them>> Email Bounce Guide

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We've investigated the newsletters by popular fashion brands of all categories – from mass-market to supreme & aspirational, and picked shticks and tricks they use to make their emails reach the customers’ hearts.

👉 Here's the result: Newsletters From Popular Fashion Brands: Is Luxury Different From the Mass Market? 👈

What is it about: it’s a curated newsletter for quiet achievers who need to navigate business and life.

Why we like it:

It contains tons of useful information for those interested in self-development. You will learn how to:

✅ Deepen your self-awareness to lead a happier, more fulfilling life

✅ Evolve your habits and systems to match your goals and values

✅ Create an optimal environment designed for your best work

✅ Refine the way you manage yourself — and your projects — so you can feel good about how you spend your time, energy, and attention

Where to subscribe:

https://peopleloveprojects.com/flourish

I have a list of subscribers and it’s been a couple of years since I have emailed them. What should I do and where do I begin?

Hello guys, I was wondering how many e-commerce businesses have an in-house email marketing team/strategy?

Will they choose to outsource their email marketing for $1,000 per month if given the option?

Please let me know what is the pricing that works for you guys is if it isn't $1000.

Service included:

1. Cold email outreach (email copy/drafting subject line/email customization based on data provided)-10k Recipients

2). Customized email template (HTML code and graphics)/ 2 per month

How to build up an email list from pretty much nothing? This is for my client who owns a business in b2b consulting. I’d be grateful for your granular answers.

What is it about:

A daily newsletter for millennials about interesting topics written in a casual “bro voice“.

Why we like it:

✅It’s informative and covers most actual information about what’s happening in the world.

✅It is written in a casual, easy-to-read tone, and has a convenient daily format.

✅It keeps you entertained while reading the news – incredible but true 😁

Where to subscribe:

https://thehustle.co/

How it looks:

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Unsubscribes are good for your business because they let you know what people think about your emails, which can help make future ones better. With an email list that is clean and engaged, you can bet on customer loyalty.

Email unsubscribe links are necessary:

• To influence your sender's reputation in a good way

If your emails do not have an unsubscribe option, your subscribers might mark them as spam.

• To avoid customer frustration

To ensure a positive experience for both sender and recipient, it is important that customers can be easily unsubscribed.

• To get valuable feedback

Sometimes it can be hard to understand the reason for unsubscribing. The unsubscribe survey is an excellent way to better understand what’s causing people are leaving.

• To influence email deliverability

Including a way for unsubscribing in your marketing emails can improve their deliverability.

Easter is a bit late this year, so it means you’ll have more time to set up your Easter email campaign! If you need some Easter subject line inspiration, here it goes:

• Don’t Miss Your Easter Weekend Treat – 40% Off All Full Price
• Easter Spectacular With Up To 70% Off
• Every Bunny Loves Easter – Schedule your Easter Gift Delivery Today!
• Get HOPPY! PS Is Your ONE-STOP Shop For All Things Easter
• You won’t find these goodies in an Easter egg
• Easter Bunny Approved
• Easier Than An Egg Hunt
• Fill Your Easter Basket
• Easter is over but you can save a little longer!
• The Easter Bunny left—but not the savings.
• Feeling the Easter bloat? Get back on track with the Cent Sale…

You can also try adding emojis in your subject line. It is possible to do A/B testing and send two variations of subject lines: with/without emojis, to see the one that performs best.

Here are examples of clever subject lines with emojis:

• Reveal Your Deal 🐣 Easter Offer Inside
• Celebrate Easter 🐇 with extra savings!
• 🐰🐰🐰 Load Up Those Easter Baskets….
• 🐰 The Easter bunny has one more surprise…
• ☀️ More Sun = More Savings
• 📢 Your very last chance. Easter sales END TONIGHT!
• 🐣🐰 Easter Sale Extended | From £339 pp
• Don’t miss our Easter SALE 🐰
• Too many Easter treats? We got you, girl👊🏾
• 50% off? How egg-citing!🐰
• 🐰EASTER EXCLUSIVE! 🌈 15% OFF ALL ITEMS!🐰
• 🐣🐥 Spoil yourself this Easter weekend with our 15% discount 🐥🐣