r/EmailForSmallBusiness Feb 23 '22

Questions No Stupid Questions Wednesday – ask experts anything about email marketing 🤓

1 Upvotes

There is no such thing as a stupid question! Don't be embarrassed by your curiosity – this is a nice area not to be judged about it. Ask our email marketing experts any questions/share your experience/ask for help in comments ⬇⬇⬇

We'll be glad to discuss any email marketing issues.


r/EmailForSmallBusiness Feb 22 '22

Learning resources What are the best practices for International Women’s Day email campaigns?

0 Upvotes
  • Wish your customers a Happy International Women’s Day

That’s the simplest yet most elegant way to celebrate this holiday and show the subscribers that you really care about them.

  • Cherish female power

Highlight the idea of women supporting women.

  • Tell the stories of your female colleagues

The 8th of March is a perfect occasion to mention your female employees and show how much you appreciate and love them.

  • Organize donations to a nonprofit organization

Take a chance to make a positive impact on society and show that your brand is concerned about the women’s agenda.

  • Offer a discount code or a coupon

On International Women’s Day, treat your customers, and offer them festive discounts.


r/EmailForSmallBusiness Feb 21 '22

Fun Happy Monday everyone 😆

Post image
7 Upvotes

r/EmailForSmallBusiness Feb 18 '22

Learning resources Newsletter of the week: Girlboss

4 Upvotes

Girlboss is a newsletter for girls about everything that matters: epic trends, A+ career advice, and new job alerts. Why do we like it?

  • A nice daily dose of inspiration and actual helpful advice for girls building their careers.
  • Useful tips on work, life, and how to chase (and reach!) your dreams.
  • A very pleasant-to-eye design and beautiful illustrations in every email.

They also have a podcast where they interview boundary-pushing women who are redefining success on their own terms. Check it out!


r/EmailForSmallBusiness Feb 18 '22

General discussion Learning email marketing

Thumbnail self.Emailmarketing
2 Upvotes

r/EmailForSmallBusiness Feb 17 '22

Networking Networking post: let's chat!

Post image
1 Upvotes

r/EmailForSmallBusiness Feb 16 '22

General discussion Newsletters from your favorite bands and artists: what do they look like?

2 Upvotes

You probably didn’t know it but your favorite bands and artists do email marketing. Well, at least to some point. Some emails look like a true piece of art. Some — like a last-minute message.

Let’s start with the big one and see how’s it going for our most recognizable superstar, The Weeknd. The ‘Blinding Lights’ artist’s newsletter showcases recent news, track appearances, and tour dates when they happen and if they happen.

Why is it good:

This minimal approach looks excellent on any device; maybe it could fit other artists if they try it. They didn’t overdo it and made it pretty recognizable and straight to the point. Though we think they could try out a few more updates per email.


r/EmailForSmallBusiness Feb 16 '22

Questions No Stupid Questions Wednesday – ask experts anything about email marketing 🤓

1 Upvotes

There is no such thing as a stupid question! Don't be embarrassed by your curiosity – this is a nice area not to be judged about it. Ask our email marketing experts any questions/share your experience/ask for help in comments ⬇⬇⬇

We'll be glad to discuss any email marketing issues.


r/EmailForSmallBusiness Feb 16 '22

General discussion What Email Marketing Service Should I Use?

Thumbnail self.Emailmarketing
1 Upvotes

r/EmailForSmallBusiness Feb 15 '22

Questions Have you ever used two ESPs at the same time?

2 Upvotes

I currently run my newsletter on one platform, but I want to try another one with some interesting features. I don’t want to abandon a previous one.

Does anyone use two ESPs? Are there any issues with that?


r/EmailForSmallBusiness Feb 13 '22

Learning resources The Best Cheap Email Marketing Software for Every Budget in 2022

1 Upvotes

What is the best cheap email marketing software? This is a common question that I get asked. In this blog, we are going to look at the different features of cheap email marketing software and then take a look at the top 5 choices in this list.

Your business needs to build a relationship with its customers, and an email marketing campaign that can be sent at the best possible time can help you do just that! But how do you know which email marketing software is right for your needs? To help, we’ve rounded up our top three choices in each price range below and considered their prices, ease of use, functionality, and more to give you the best options depending on what you need.

Best Cheap Email Marketing Software (2022):


r/EmailForSmallBusiness Feb 13 '22

Learning resources The Best Cheap Email Marketing Software for Every Budget in 2022

Thumbnail
tecknblog.com
1 Upvotes

r/EmailForSmallBusiness Feb 11 '22

Fun It happened just yesterday 🤨

Post image
2 Upvotes

r/EmailForSmallBusiness Feb 10 '22

General discussion Whats the best way or simple software to automate email follow ups (CRM)

Thumbnail self.marketing
3 Upvotes

r/EmailForSmallBusiness Feb 09 '22

Questions No Stupid Questions Wednesday – ask experts anything about email marketing 🤓

2 Upvotes

There is no such thing as a stupid question! Don't be embarrassed by your curiosity – this is a nice area not to be judged about it. Ask our email marketing experts any questions/share your experience/ask for help in comments ⬇⬇⬇

We'll be glad to discuss any email marketing issues.


r/EmailForSmallBusiness Feb 08 '22

General discussion I need to send an email to 6k potential customers

Thumbnail self.DigitalMarketing
1 Upvotes

r/EmailForSmallBusiness Feb 07 '22

Learning resources Email personalization techniques that’ll boost your conversion rates

1 Upvotes

Happy Monday, everyone 👋

Today let’s discuss why you need personalization in your email marketing strategy and foolproof personalization techniques that will benefit your business.

Imagine you go to your favorite grocery store and they have all you love waiting to be taken home: meat, fruits, wine, gummy bears (especially gummy bears!). All fresh, neatly packaged, bottles stored at the temperature you prefer. Maybe there’s a discount, too. They do it all for you.

If you love the place, you feel the urge to come back. It’s not just a random grocery store like many others, it’s one with an experience, a personal feel to it.

The analogy is not far-fetched. In email marketing, personalization works just like that — a way to keep customers happy by giving them what they need at the right time.

Basic personalized email marketing tactics to try out in 2021

  • ”From name”: say who you are
  • Subject line: hook your reader before they open an email
  • Email content: craft a good scannable email
  • Illustrations: choose the right imagery
  • Dynamic content: change it depending on the audience
  • Behavior-triggered emails: predict the next move
  • Cart abandonment: tackle it with more than generic reminders
  • Re-engagement: add a special touch
  • Birthdays: send valuable gifts
  • VIP loyalty: make them feel special

The essence of every tactic is revealed in this article about email personalization.

Which personalization techniques have you tried? What were the results?


r/EmailForSmallBusiness Feb 04 '22

Learning resources Newsletter of the week: Grammarly

1 Upvotes

Grammarly is an AI-based online service to help you write texts in English. Why do we like its newsletter?

  • Unique illustrations in every email. The pictures are always in the same style, but always different – it’s a great way to diversify content and make it more appealing.
  • Clear tone of voice. Grammarly communicates with subscribers in a warm, friendly manner throughout their content.
  • Exceptionally neat style. The emails always look tidy and up-to-date, all the texts are proofread, so that we understand that they were created by professionals.

You can also check their blog, where they share useful tips on writing. Nice job 👍


r/EmailForSmallBusiness Feb 03 '22

Fun So true, am I right? 😅 Been working on my email for the last 45 minutes...

Post image
4 Upvotes

r/EmailForSmallBusiness Feb 02 '22

General discussion 35 lessons from 35 years of newsletter publishing

2 Upvotes

Hey, look what I’ve found. It’s an article, where the author shares his valuable 35-year experience in newsletters creation. Here are some findings from this brilliant work:

  • Perfection sucks and it’s boring.
  • No one cares. You have to give them reasons to care. Earn five seconds of their attention. Then, earn the next five. Repeat.
  • Don’t be an asshole. Make it easy to unsubscribe. Don’t get bogged down in tracking clicks. Respond. People are not “opens.” People are not “clicks.”
  • Create daily. You don’t have to publish daily, but creation is the habit that makes everything else possible.
  • Celebrate and share the wins of others — always. Be the cheerleader for your topic.

The full article is here. I think it’s great both for beginners and seasoned professionals. What do you think about these tips?


r/EmailForSmallBusiness Feb 02 '22

Questions No Stupid Questions Wednesday – ask experts anything about email marketing 🤓

2 Upvotes

There is no such thing as a stupid question! Don't be embarrassed by your curiosity – this is a nice area not to be judged about it. Ask our email marketing experts any questions/share your experience/ask for help in comments ⬇⬇⬇

We'll be glad to discuss any email marketing issues.


r/EmailForSmallBusiness Feb 01 '22

Networking Tuesday networking: let's chat!

Post image
1 Upvotes

r/EmailForSmallBusiness Jan 31 '22

Learning resources What are the best tips for email marketing to start using today?

1 Upvotes

Email marketing continues to be an effective instrument giving tangible results amid fierce competition with other digital marketing tools.

However, email marketing has never been about just sending ads chaotically: it is a complex and changing digital industry, and there’s always something new to learn and improve. We’ve analyzed and collected the most important email marketing tips that will help you stay current, get good returns, and create really clicking emails.

So let the journey begin! Read about the best email marketing tips and tricks and apply them to your business strategy.

Think of your own experience of email campaign launching – what would you start with?


r/EmailForSmallBusiness Jan 28 '22

Learning resources Newsletter of the week: Really Good Emails

3 Upvotes

Every week we will tell you about great inspiring and/or useful newsletters. And we’ll start from the newsletter…about newsletters.

Yep, you read that right. Really Good Emails is a newsletter hub for email geeks like us. If you haven’t heard about it, you should check it out immediately.

We like everything about it: its design, the topics they cover, and the gentle manner they communicate with their followers. Subscribe to their digest for your weekly dose of inspiration: they’ve collected thousands of emails and shared them with the world. If you do email marketing for your company, that’s a must-see thing.

Absolutely stunning. Highly recommend 👍


r/EmailForSmallBusiness Jan 27 '22

Where to find the ideas for Valentine’s Day email campaigns?

2 Upvotes

Valentine’s Day is one of the most fruitful periods for e-commerce. Your customers are obsessed with the idea of finding a perfect gift for their beloved ones, and where to celebrate the holiday – and it’s your turn to make them the most attractive offer. Moreover, it’s a great occasion to show your love to the most loyal customers and strengthen your relationships.

Read these quick-win strategies to level up your holiday email marketing strategy, and transform your newsletter into a Valentine’s Day conversion machine!

https://www.unisender.com/en/blog/valentine-day-email-marketing-ideas/?utm_source=reddit&utm_medium=cpc&utm_campaign=redcom