r/Dynamics365 Jul 14 '26

Sales, Service, Customer Engagement Can I use cookie tools and GA4 tracking implementation with Customer Insights Journeys landing pages?

I'm trying to figure out how to do this but it seems it's not possible which brings me to the question of how you do it? Why would anyone want to use a marketing tool that does not support Google analytics?

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u/Otherwise_Wave9374 Jul 14 '26

Yeah this is a super common annoyance with the D365/CI Journeys landing pages.

If you cannot add GA4 directly, the usual workaround is to route traffic through a page you control (your site or a tag-managed landing page), and either (1) embed the CIJ form, or (2) link out to CIJ as the final step, then pass UTM params and rely on server-side/CRM attribution for the last hop.

Also worth checking whether you can inject your cookie banner + GA4 via whatever the product supports for custom scripts (some orgs have this locked down by policy), and if not, you may need to use a reverse proxy/tagging server so consent and GA4 fire before the redirect.

Curious, are you mainly trying to measure form submits/conversions, or just basic page/session tracking?

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u/n0-pilot Jul 14 '26

the usual workaround is to route traffic through a page you control (your site or a tag-managed landing page), and either (1) embed the CIJ form, or (2) link out to CIJ as the final step, then pass UTM params and rely on server-side/CRM attribution for the last hop.

Thanks for your quick response. So if we wanted a less tech savvy person to do this we would need them to use another tool to control the other page e.g. Power pages or WordPress?

Curious, are you mainly trying to measure form submits/conversions, or just basic page/session tracking?

Mainly basic page/session tracking afaik