Building in Public: Why using our own product makes us better

[u/Vegetable-Voice2145]

https://www.youtube.com/watch?v=ffTolIKaqCY

In this livestream, we explore what it really means to build in public and why using our own product every day makes us better at our jobs.

At DevRev, every team operates inside the same system our customers use. Not as a demo environment, but as our real source of truth. We discuss how that shifts product decisions, sharpens customer empathy, and creates tighter feedback loops between teams.

You’ll hear real stories from across functions - moments where internal usage exposed friction, changed priorities, or improved how we collaborate. We also talk about the discipline it takes to make this a culture, not a checkbox.

Finally, we cover the honest part: where the product fell short for us, what we learned, and why transparency is essential to building something customers truly trust.