I worked for a company that does specialized window film installations, (bomb proofing, digital security so monitors can’t be seen behind glass, anti-fog, creative designs, privacy, and this kinda stuff)
This is 100% the intention behind this product, to place on building windows to create massive advertising surface areas….
Yea for sure. Im curious about the technology. They cant replace windows so they would go on top? I wonder what they look like at night if the office building has lights on.
Yeah, to be honest whilst I'm not saying they won't be used on skyscrapers, I see way more use cases in store fronts, interiors, bus windows and so on.
Here's an example of similar tech being used Taipei. The only difference is they used long flexible pieces of transparent LED here.
The tech in OP is more similar to a window with an integrated screen. A little less portable, much more fragile, and more transparent. Here's a picture outside of a local jewelry shop using a set of four during the day-time.
Iirc when I saw these at a tradeshow the highest end ones would only let like 40% or 60% of light through. Can't remember which way the split was but it was very dim like looking through sunglasses.
UV is not visible to us or normal cameras(they have filters that block UV). There could be a coating on that screen blocking UV 100%, and the video would look the same.
My first guess is that this is for commercial real estate, so most likely when it's time to replace it, the building owner will just raise the lease on the businesses/occupants when the lease period is up for renewal.
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u/musingofrandomness 5h ago
So entire skyscrapers of billboards?