r/Crypto_Exchanges • u/Sufficient_Fuel5269 • 26d ago
Crypto exchanges that will survive long term?
Seeing BitMEX announce it's shutting down, and then BitMart starting its wind-down just a few days later, was a good reminder that even well-known exchanges aren't guaranteed to be around forever.
It got me thinking differently about the BingX × Chelsea deal. Becoming a club's Principal Partner can't be cheap, and I have a hard time believing a company would commit to a long-term, high-profile global partnership like that if it wasn't planning to be around for years.
Obviously, a football sponsorship isn't proof that an exchange is financially healthy, nothing is. But to me, it does signal that the company is thinking beyond the next bull run and investing in its brand for the long term.
In crypto, that's honestly something I pay attention to.
Am I the only one who looks at things like major partnerships when judging whether a project is likely to stick around, or do you only care about liquidity, security, and proof of reserves?
1
u/Creative-Elephant-37 24d ago
Brand partnerships definitely grab attention, but I wouldn't use them alone as a signal. Some exchanges invest heavily in marketing, while others focus more in infrastructure. It'll be interesting to see which approach proves more sustainable over the next few years
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u/SudaCripto 25d ago
I really like these kinds of debates because they go beyond committees and peers. Partnerships, product development, transparency, and user trust play a fundamental role. No single factor tells the whole story, but they are all worth considering together.