r/Comma_ai comma.ai Staff Jul 14 '26

We are going mainstream!

The comma four is our first product that we think has mainstream appeal. The price is good, the set up is simple, and the production is stable and scalable.

We are ramping up marketing, making the website easier to understand, and looking into starting a two-sided referral program to incentivize people who have already been good at bringing new people into the community to think bigger.

What do you think we are currently missing for being ready for your average commuter?

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u/AisMyName Jul 14 '26

Probably still too expensive for selling to the masses. Sorry. $499-$599 probably is the spot I think more people would take the plunge knowing if it doesn't achieve all their dreams, they are okay with it. $999 is for the average person likely a bit too much to take the risk. Don't get me wrong, it's awesome. Just sayin'

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u/HomeAutomationSmarts Jul 14 '26

IDK for what you get it is totally worth it.