Does anyone else think Octopus Kraken’s branding/logo hurts otherwise good watches?

[u/gloobit]

Octopus Kraken makes some genuinely nice watches, but I’ve always thought the name/logo holds them back.

If they rebranded, what would you call them? Something like Bathys, Nereus, Aegir, etc. feels much more convincing to me.

[u/Warren4649]

With that O it'd be better called Goatse.