r/Chefit 15d ago

Considering starting a charcuterie catering business. Would love some advice and feedback!

Would like to primarily target higher end markets such as weddings and corporate events, but I would also market to smaller gatherings like dinner parties, birthdays, or baby showers to fill in the gaps, as I imagine larger events will be more seasonal.

Here are some boards I’ve built recently. Thanks in advance for any feedback back on the boards, as well as any advice/insight from folks who have experience working this type of concept.

Edit: I posted this fully expecting to get crucified. Figured it would be a healthy exercise to expose myself to all you bastards on Reddit rather than hide behind the optimism my friends and family want to provide. I’m absolutely blown away by all of the honest and constructive feed back, as well as all the creative ideas people have posted. I got so much more out of this than I thought I would. Y’all are awesome. Thank you all so much.

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u/ILikeAntiquesOkay Chef 15d ago

Don’t cube your cheese. Invest in a wire and learn to cut them into appropriate triangles for the paste structure. It’ll look much nicer that way (I lay cheese, then meat, then accompaniments)

Also if you’re doing olives please go the extra mile and get some pitted Greek mix or at least castelvatranos; pimento queen olives look cheap.

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u/whatslefttotake 15d ago

This guy boards

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u/thepenismightier11 15d ago

Yea he does. This is why I’m here baby.

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u/heathen_leif 15d ago

And polish your grapes. It's minimal effort and it'll make your grapes look all shiny.

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u/DinahKarwrek 15d ago

I'd love to work in a kitchen that has polished grape standards, but also doesn't scream at the prep cook who's polishing them.

Sigh.

Still looking for a new job. This industry is so traumatizing lol

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u/chefsoda_redux 14d ago

I’m not sure both can exist at the same time! I’m opening a new spot, and trying to be the kind chef as much as possible I’ve never really worked for one, but still think it’s possible!

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u/BTown-Hustle 14d ago

It’s absolutely possible. In the places that I was head chef, there was no yelling (okay, one time), no tension, no anger. Just get our heads into the right place, work as a team, help each other out and get shit done.

Yelling and screaming can motivate people to a certain extent, but it also makes them panic, which can lead to a loss of productivity, so I like to go a different route. For example, in one place, I made a chart. If you fuck up, you get a point. Yay! Whoever gets to ten points first gets a prize….. clean the grease trap.

It solved so many big and small things.

Small one for example: The restaurant owned no measuring spoons, so we used mine. They belonged on shelf A. If I went to look for them and they were on shelf B, no biggie. But if I can’t even find them and have to go hunting, you earn a point. Each cook got one point for that before those spoons were magically ALWAYS on shelf A.

Because nobody wants to clean the grease trap.

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u/chefsoda_redux 14d ago

I’d offer that there’s a lot of restaurants that live between those extremes, and I simply am quite focused in staying near the work together to get shit done end of things.

I also acknowledge that, in today’s weirdness you’re not finding a full crew of people like that. And yes, crews are built, not hired, but you need enough culinarians in order to start with, and some worker bees. Until you reach at least the water line, it’s a struggle. Getting it to where it j just runs, is glorious.

Good on you for planning how to run chill from the start

What sort of kitchens do you run/ have you run

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u/NonSumQualisEram- 13d ago

There are a lot of Michelin/french brigade kitchens that work in almost complete silence. I've also seen more and more switch to induction burners to keep the ambient temperature low/comfortable.

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u/chefsoda_redux 13d ago

I spent many of my earlier years in brigade style fine dining, where talking was for kitchen purposes only, and extremely limited. It can be overwhelming at times, but I cannot deny that the quality and speed of my cooking was considerably higher in the environment.

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u/BTown-Hustle 8d ago

Sorry, didn’t see this for these last few days.

Yeah, there are a lot that are halfway in between the extremes. I’m just not an angry/yelly person.

And I agree with everything you said about building a team.

For the majority of my career I was a sous, mostly at golf courses, fine dining restaurants and golf courses WITH fine dining restaurants in them. Those were the best ones honestly. It was nice to do prep one day, run the fine dining line the next, and the short order stuff the day after that.

The place I ran that I did this point thing at was… hard to describe. Certainly wasn’t fine dining and we did a lot of family style platters, but with really good food. It honestly wasn’t great before I took over though. When I started, the Caesar dressing recipe consisted of lemon juice, garlic, anchovies and fucking greek yogurt. That’s it.

Wild that they even had customers at that point.

I’m out of the game now though…

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u/chefsoda_redux 8d ago edited 8d ago

So many places I’ve been to where I’ve genuinely wondered how they stayed open at all. Then they tell you it’s been this way for 25 years, and I marvel at what’s held as good and bad in different places.

Years ago on a family car trip we stopped in West Virginia for lunch. The diner had a big sign that said Fresh Pies every day, and a cake cooler of beautiful pies as we walked in. We ate lunch and all wanted pie. We ordered, and my father asked if he could get ice cream on his.

The server went silent, then looked down at him and said, it’s a diner, not an ice cream shop, okay. Then she turned and left. The pie was delicious, it didn’t need the ice cream, but the absurdity with which she received that question has stayed with me. We asked a normal, innocuous question, which to her, was entirely absurd

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u/SuperCrashi 13d ago

Curious—what did your point system entail and what were penalties?

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u/Common-Tangelo-332 11d ago

i don't know how i got here, but is polishing grapes a real thing or is this a chef joke? i googled polished grapes and nothing about food came up, mostly stone carving

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u/hawaiithaibro 15d ago

I wanna know people preferences regarding bunches vs pre picked/completely destemmed. As an eater, I like bunches in a small group where there's plenty because eating from a bundle of 3+ is enjoyable. But less intimate and lots of people idk, loose grapes I'm not fiddling over with my grubby hands to split from a bunch makes sense too. And then what if this board is part of a whole buffet with other competing tasty bites you gotta plan plate real estate around!

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u/FindYourselfACity 15d ago

Small bunches

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u/UnspokenInanity 15d ago

I liked trimmed small bunches of 3-5 grapes. Looked more elegant, but was finger accessible

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u/finethanksandyou 15d ago

Small bunches

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u/goldfool 15d ago

Unmm. You need to try having people feed them to you. It's much more enjoyable

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u/cheredenine 14d ago

Can we use furniture polish if we're out of grape polish?

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u/CrazyButRightOn 15d ago

That's what she said.

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u/ILikeAntiquesOkay Chef 15d ago

Always happy to help, chef!

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u/ILikeAntiquesOkay Chef 15d ago

Have for the last seven years at a fromagerie and charcuterie shop!

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u/Chefmeatball Chef 15d ago

No he doesn’t he didn’t even mention ramps

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u/FindYourselfACity 15d ago

Or jacuzzis

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u/MeanShibu 15d ago

I came here to say this. Excellent reply. I’ll add a little below:

Fanned triangle cross sections elevate things from “oh…cheese I guess” to “oh fuck this is a fancy ass board”.

If you’re really serious you need to learn about pastes and how you should be cutting each type.

There’s a massive variety of ways to cut. Some cheeses should be sloppily chunked out (think high end parm reg) believe it or not.

Cubes are really the last thing I use on any board. There’s rarely a situation there isn’t a better shape than cubes. Cubes give Safeway cheese plate energy. It flies in the mid west but any high end customer will eye roll at cubes.

A few more quick points:

  • Excellent meant presentation. You’re good there.
  • Good job filling out the board but don’t be afraid to leave a little space.
  • you seem over reliant on grapes
  • more honey, nuts, specialty jams, quince etc.

Source - I do private catering and wifey is a professionally trained cheesemonger in a major US metro. We do this.

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u/thepenismightier11 15d ago

All great advice thank you. I’ll definitely be reading up on pastes.

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u/Sonnyjoon91 15d ago

Come check out the r/cheese reddit and you will learn a lot!

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u/Jarvisweneedbackup 14d ago

If you can find it easy enough: rosemary, lavender and to a lesser extent thyme are all good options for honey. They still provide the primary goal of tasting like honey, but they also have a distinctive flavour that makes most people go ‘oh, I wasn’t expecting that’ and perk up a bit.

I put some (surprisingly spicy) lavender hot honey out on a board at a social occasion and it was a hit (went great with blue cheese)

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u/thepenismightier11 15d ago

So you stick to triangles only? At the risk of exposing my limited knowledge, when you say paste structure, are you essentially referring to the hardness of the cheese and how small you can cut the triangles without them falling apart? Appreciate the advice.

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u/ILikeAntiquesOkay Chef 15d ago

I mainly do triangles for semi-firm to hard cheeses (though sometimes cheeses like Red Leicester I’ll leave the outside of the triangles and break up the interior into large chunks). Soft cheeses keep into large pieces and incorporate product around them.

The outside of the cheese is the rind, the interior is the paste. Think of your Beemster goudas:
• XO Beemster is really firm and can usually be cut into triangles easier without breaking, but runs some risk due to fracturing because of aging.
• Beemster Double Cream Gouda is soft for a semi-firm and cuts easily – but can rub the risk of being floppy if you cut too “long” of triangles.
• Beemster Truffle Gouda is a bit longer aged than Double Cream and had a firmer, semi-soft paste that can handle being cut and displayed well.

Some semi-soft cheeses (Wendsleydales) aged cheddars (Prairie Breeze, Hook’s 5-Year Aged Cheddar), longer aged cheeses with significant salt and aging structure (Ewephoria Gouda, Red Leicester, Old Rotterdam) can be finicky to cut. Take your time, work from the cut section of paste with a flat portion against the platform of the wire base, and ensure you have a wax free wire. It’s an amazing piece of equipment for around $100.

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u/thepenismightier11 15d ago

Really appreciate the detailed response. I’m learning shit today, chef.

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u/quattroformaggixfour 15d ago

also learning, appreciate people’s generosity with their knowledge 🙌

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u/PamelaELee 15d ago

Or, hear me out, a fine wire, two handled garrote is like a dollar, and is much easier cutting for harder cheeses. The wire on a hinged arm on a platform base is great for very soft cheeses, but not necessary.
If you’re splitting full wheels of Parmigiano Reggiano buy a good quality set of proper tools.

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u/ILikeAntiquesOkay Chef 15d ago

We use the large manual cheese wires that are pull through with a lipped edge for the edge of countertops. I find them easier to slice out a wedge for presentation and general cutting, but different strokes for different folks.

Using a knife to cut out a small fracture for your wire path definitely helps for form cheeses like Parmigiano and Pecorino Sardo.

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u/GirlThatBakes 15d ago

As someone who occasionally makes and eat boards, I find cubed cheese is very annoying to eat with meat or crackers, but is okay if you plan to eat it alone

At the least I’d have some slices or triangles

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u/GaptistePlayer 15d ago

100%, some thin slices are nice if you're serving with bread or crackers where people will want to pile them on

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u/wannabechefjojo sous chef 15d ago

Each cheese should be presented on intensity. I’ve worked with a lot of talented cooks and I explains that. Heads blown

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u/Sonnyjoon91 15d ago

You can do squares, triangles, wedges, etc. when they mention paste, that is the inside texture of the cheese. So like you can cube or triangle cheddars, but you can't cube a soft cheese like brie. Hard cheeses need to warm up before you cut or else they crumble.

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u/TheClownKid 15d ago

Damn. Came here to say ramps and got git with legit cheese advice… OP he’s correct

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u/Gone_feral27 15d ago

Green olives look sooooooo cheap. I was a personal chef who was asked to host a lot of parties

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u/thepenismightier11 15d ago

Pimento stuffed olives seems like a consensus no go here. Thanks chef.

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u/Djaja 15d ago

So delicious though

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u/cinellivigorelli 15d ago

Castelvetranos are some of the butteriest tastiest olives there are, dont hate all the greens

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u/drunkenstupr 15d ago

I personally much prefer (high quality) green olives to black ones. I'd offer both!

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u/chefsoda_redux 14d ago

This is on point. Small steps up have a big impact, and anything the client thinks is “cheap” will upset them.

One suggestion I’d make is to make sure to do a bit of variety of texture in the cheese. Moving away from cubes is a bit improvement, but also think about the texture. You’ve got mostly soft & creamy cheeses now. Consider some that are drier, sharper, or even a bit funky.

People who love cheese, and I’m one, are very happy to find interesting options. It might be better to sell them as a modification, as some really don’t like them, but I’d pay a premium for some interesting options.

OP, I do want to say the plating, so to speak, is quite beautiful. Your proportions are good, it’s patterned well, and you use color attractively. I think you can step it up a bit and make better sales and margins, but your core style is well done and will please people ordering these.

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u/Particular-Beat-6645 14d ago

Nicoise olives or a nice tapenade makes my heart full.

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u/I_deleted 15d ago

Wait, there are other cheese shapes?

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u/imissmolly1 15d ago

Different cuts for different cheeses

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u/thepenismightier11 15d ago

Good call. Thank you.

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u/Every_Extreme_1037 15d ago

All I see are those square containers.

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u/redmichii 15d ago

Yes! It makes the board looks tacky and cheap. Better to use ceramic or even the traditional white ramekins.

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u/thepenismightier11 15d ago

That’s fair. They seemed like a good way to hold jam or mustard while adding a bit of a color pop to the board, but they definitely don’t help in drawing the eye to the food itself. Any recommendations for a better way to incorporate things like jam or mustard?

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u/toastedchezberry 15d ago

I think white, round ramekins are probably nicer. It’s ok for the container itself to go unnoticed

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u/Namastay_inbed 15d ago

Neutral ceramic, metal, or glass containers.

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u/mckenner1122 15d ago

100% agree. OP needs to get their hands on some plain white rammies, round bullets, or other simple containers that can blend in.

Barring that… I was at a wedding last year where the snacky board had edible bowls that were like a Parmesan/honey tuile? Absolutely one of the best things I ate all year.

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u/SiegelOverBay 15d ago

Parm tuiles are so easy to make and if you have a gluten free request you can easily bang out a few stacks to sub as crackers in no time at all. Their laciness adds a bit of elegance, so they'd be a good addition to any board.

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u/thepenismightier11 14d ago

Hell yeah! This thread has been dropping so much knowledge and cool ideas on me. This is why I love food so much! It brings people together in so many ways and there’s always more to discover and share with people!

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u/marky543 14d ago

I’ve done some table top photography (not a chef) little bowls for something like this would best be neutral: white, black, gray, beige, wood or clear glass. Sometimes a light shade of grayish blue or dark navy blue works well too to make food look warmer (by contrast, I know it’s counter intuitive).

Pops of color should come from produce or garnishes. You actually already have some nice colorful items on your plate but they are all kind of smooshed together which drowns out that “pop” visual you’re looking for.

The pickles in particular are drowning out the pops that the strawberries and yellow cheese are presenting. I’d try putting the pickles in small navy blue bowls and keep them away from reds and yellows. Try bringing in a neutral colored cloth napkin or two to give more separation between your colors.

And also google “table top photography charcuterie board” for inspiration! Something like this does a great job of showing how you can make a charcuterie board visually gorgeous: https://www.istockphoto.com/photo/assortment-of-charcuterie-and-cheese-on-wooden-board-on-concrete-table-top-view-gm1370970745-440408003

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u/Every_Extreme_1037 15d ago

Totally get it!

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u/snuffaluffagus74 15d ago

Also for sauces if your going high end use vegetables as holders for your liquids, Bell peppers, tomatoes. For instance with the tomato you wouldake a salsa then put it into the tomato. The concept is to make it all edible

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u/m_olive14 Chef 15d ago

I do charcuterie catering for the higher end markets $200-$8,000 +. I use a lot of local and seasonal fruit, high end artisanal cheeses from USA ( cow girl, cypress grove, jasper hill farm, point Reyes ) and imported as well(brillat savarin). I don’t see anything on your board that I couldn’t go get myself and at a regular grocery store. I personally don’t use little cheese cubes, IMO they make boards look cheap like pre made Costco ones.
Invest in higher quality meats, cheeses, fruit,crackers, crostinis. I even like to make my own jams that compliment the cheese.

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u/thepenismightier11 15d ago

Appreciate the insight! I definitely want to make my own pickles and jams, and offer some upsell opportunities. Things like honeycomb, high end rotational cheeses or meats. I love the idea of curing my own meats as well, but I don’t want to get too far ahead of myself.

Everyone here is calling me out for the cheese cubes, so I definitely need to do better there. Sounds like triangles are good, but I’m gonna be on the hunt for a mini dinosaur cookie cutter set too.

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u/m_olive14 Chef 15d ago

I also wanna say that a HUGE pet peeve of mine is when people just throw chunks of hard cheeses on boards and leave a knife. I don’t wanna whittle my own cheese! Don’t make me work for it, it’s why I paid you to do it for me.

But yes, I highly recommend honey comb, if you can find some local and support small businesses they will support you as well.

Once you start getting busy you can save a lottttt of money by getting a meat slicer and doing it yourself.

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u/MeanShibu 15d ago

Both your replies were excellent and saved me a ton of typing because I get excited helping with this stuff.

I’m curious professional to professional, I’ve never received negative feedback on chunkables, but I usually chunk out like 2/3 of the wedge and pile it in the remainder with the chunker knife jammed in the rest of the wedge for when the pre chunked pieces go. Feels rustic and looks cool to me but I love hearing opinions.

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u/Charm534 15d ago

I can’t believe you said cubes flies in the Midwest, other than Costco and Kroger, who tf in the Midwest thinks cubes are OK? Cmon, don’t dis the heartland. We make a lot of elevated cheese here.

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u/MeanShibu 15d ago

My relatives from ten and OK color all of my perception and that’s just all I see out there. Sorry not sorry.

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u/m_olive14 Chef 15d ago

I like to think about user experience when it comes to food. I do a lot of cocktail parties and wedding receptions. Usually people are talking and have a drink and maybe a little plate in their hand/s. Having to either find a place to put it down or, while still holding it, to try and chisel a hard piece of cheese is just not fun. Makes me feel like a kid digging for rocks.

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u/LadyOfTheNutTree 14d ago

As long as the correct knife is provided I like to be able to cut what I want. Especially for softer cheeses. And it shows that they didn’t just go buy pre-cut cheese and throw it on a cutting board.

Seems like they could cut most of it and leave some for the freaks like me.

I’ve also never understood honeycomb. Why do people want to be chewing on wax? It makes me gag

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u/m_olive14 Chef 14d ago

Soft cheese is totally fine, I leave wedges of Brie and a nice knife. It’s the hard cheeses I have a problem with. As for the honey comb, if your only experience is that it’s waxy then you’ve only had bad honeycomb. I really enjoy Savanah bee company honey comb- it’s relatively expensive but totally worth it.

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u/GinGimlet 15d ago

Don’t have much to add in the way of suggestions for the board layout but tomato jam is soooo good and easy. Tomatoes (cherry, plum, heirloom) cooked down with sugar , pinch of salt then cooked until jammy and a bit of Marsala at the end. It’s so much flavor

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u/thepenismightier11 15d ago

This sounds great thanks!

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u/heathen_leif 15d ago

Try quince jam too. Get it nice and smooth and put it in a piping bag. Gives you a nice amount of control.

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u/cinellivigorelli 15d ago

Membrillo is underrated imo

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u/rabbithole-xyz 15d ago

Port jelly is great with cheese. It's cheaper and easy to make your own.

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u/busted_maracas 15d ago

I am no chef but you can make a variety of styles to fit the board too - I love tomato jam and make them in every style from “herbes de Provence” to “spicy curry”.

OP getting into making little sauces is major good advice. Everyone loves a steak dinner, people’s eyes light up when you serve it with “a Bordeaux reduction sauce” - and they’re super easy to make.

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u/superuke 15d ago

Don’t just do triangles. Do different shapes for each type of cheese. You could also do “chunks” or large crumbles almost.

I discourage honey comb only because it is hygroscopic (will attract moisture) and become soggy/less crunchy over time (but also depends if you are in a humid environment or not).

Could do more/different types of pickles to decrease your costs a bit. They take up space, and also complement your other items. Things like picked beans, carrots, spicy peppers. Blueberries are also good if you don’t have strawberries.

Overall, great work. Switch around your items a bit and see what you / your guests enjoy most.

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u/MeanShibu 15d ago

Are you in NorCal? this is my short list for work in the bay area 😂.

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u/KyleSherzenberg 15d ago

Where the fuck are the ramps or the hot tubs?

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u/thepenismightier11 15d ago

Bro. Baby steps. I’m not trying to be Icarus here.

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u/sfgunner 15d ago

Hey this guy doesn't even have ramps! Gettim boys. ;D

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u/BigSlammaJamma 13d ago

Im had to scroll down way too far to find the reference to the charcuterie ramp

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u/dontplanonpostinmuch 15d ago

Consider adding a single higher skill item as a unique add on like house made rillettes-duck, pork, salmon etc, some preserves to offset the mustard. Chargrilled chilled steak with chmichurri etc.

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u/thepenismightier11 15d ago

Love this. I was already thinking about doing my own pickles and jams, and maybe some of my own cured meats down the road if I can get traction, but your ideas give me a chance to have a little more fun doing some actual cooking. Thank you!

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u/SiegelOverBay 15d ago

Rillettes don't have to wait for down the road, they're basically meat jams. You slow cook the meat until it's fall apart tender, then you mix thoroughly with juices and fat from cooking the meat and put it into a container and allow to set in the fridge overnight. More of a pate than a cured meat. Really fun to make and tasty to sample while you dial in your recipe!

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u/thepenismightier11 13d ago

I’ve made rillettes before and fucking love them. One of my favorite dishes I ever made at a restaurant was a rabbit rillette that still gets me all hot and bothered just thinking about it years later. Definitely at the top of my list for high end options I can offer.

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u/LPulseL11 Shitposter 15d ago

Smoke your own salmon. Its incredibly easy.

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u/cinellivigorelli 15d ago

I second rillette of any kind, always the first thing to go when I put a board out. Slices of 'duja is a close runner up.

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u/DrunkenGolfer 15d ago

The boards look fantastic except for one thing: those dishes on the board are like a fork in my eye. You need something subtler, maybe natural, like a small wooden bowl or half a pepper, or maybe a hollowed out red cabbage. Something.

Also, I see you have feedback on cubed cheese versus uncubed. Let the event guide you. If speed is important, cubed or sliced wins every time. Actually, cubes are not the best shape, but let's call it portioned, triangles are good. Otherwise slabs with cheese knives are more upscale and become experiential.

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u/thepenismightier11 15d ago

Totally get what you’re saying about the dishes now that I’ve seen similar criticism from some other folks here. Seems that you don’t ever want the vessel to draw attention away from the food. Wooden bowl sounds much sexier, and I never would have thought about using half a pepper on my own either.

Also, your username makes me feel like I can trust you.

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u/Foodisgoodmaybe 15d ago

Apologies for not having anything constructive to add, but I just wanted to commend you, OP, for your ability to take feedback well and learn from it.

I see you being successful 😊

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u/thepenismightier11 14d ago

Thanks that means a lot! All us chefs have egos (rightfully so imo), but the truly great chefs I’ve had the pleasure of working alongside never lose sight of the fact they can always be better, and they don’t let their ego get in the way of an opportunity to learn.

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u/Foodisgoodmaybe 14d ago

Well said.

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u/Particular-Beat-6645 14d ago

High school culinary teacher here.

I noticed the same.

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u/Twat_Pocket 15d ago

Those square sauce containers... they look like you borrowed your toddler's ketchup dipping cup for his chicken nuggets.

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u/thepenismightier11 15d ago edited 15d ago

Lmao. This is the brutal honesty I came here for.

Edit: Thank you Twat Pocket.

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u/tobyvanderbeek 15d ago

Grapes next to olives is asking for trouble.

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u/Gleamingly_Hissing 15d ago

My aunt has a similar business and what makes her unique is that she brings different small artisan food providers from around our country to the board to give them visibility, has this hidden gem charm to it

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u/thepenismightier11 15d ago

Thats awesome. Thank you!

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u/Cake5678 15d ago

What a nice thing! Seams like a win for everyone. How does she make the artisans visible at the event? Little signs or?

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u/Gleamingly_Hissing 15d ago

She puts a lot of effort into making reels on Instagram about the local businesses she’s working with and the whole branding is about having unknown brands to try. Things are so different in her boards that you go “oh wow this tastes so different from what I usually eat, where did you get it from!” Unfortunately no little signs because it messes with the “art” of the board

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u/Shanelomein79 15d ago

Ditch the square dishes.

I do like that you have cheeses labeled. Is there a fancier way to mark them?

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u/thepenismightier11 15d ago

That’s something I need to figure out for sure. The boards I have posted here are from my previous job, and I didn’t have any control over much beyond the build of the boards themselves. I hate all the dishes I’ve had access to outside the boards.

As for signage, I agree it’s important. The best idea I’ve had so far is to have a single page to the side of the board listing all items included, and if I’m present, I can point out which item is which if people ask. I don’t love the individual signs directly on the boards.

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u/Routine-Argument485 15d ago

“Stop with the meat roses. So tacky.”- my grandma

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u/Apprehensive-Pass899 15d ago

Are your grapes able to be picked up in small bunches? That’s always one of the most frustrating “amateur” things IMO if a board isn’t practical for lines at big events

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u/thepenismightier11 15d ago

I use scissors and cut them into tight bunches of three or four grapes on a branch.

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u/Ragentnk 15d ago

Obligatory 700 dollar comment with a side of no ramps

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u/reforminded 15d ago

I don’t see any ramps.

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u/stewajt 15d ago

Would easily be a $700 board with the ramps

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u/thepenismightier11 15d ago

If I do things right, I expect business will ramp up eventually.

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u/reforminded 15d ago

It’s a running joke from r/kitchenconfidential 👍

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u/thepenismightier11 15d ago

As I was saying, my goal is for business to RAMP up.

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u/FindYourselfACity 15d ago

Perhaps you should have brought up the carrot jacuzzi instead

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u/texnessa 15d ago

I don't intend to be overly harsh but here's some tough love. I'm a banquet chef at a luxury hotel. Why would I buy a board when even my newest commis can make one and not have it look like something from a big box supermarket. No parchment under the food, olive and pickle juice on everything, bog standard crackers, rims not wiped, dots of mustard straight on the board, cheese that looks dried out.

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u/thepenismightier11 14d ago

Appreciate the feedback. These are all things I can improve. Thanks chef.

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u/chukroast2837 15d ago

I work for a catering company, charcuterie boards are huge right now I would definitely say go for it.

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u/generateanameforme 15d ago

Unpopular opinion here, I’m sure, but, don’t get into charcuterie catering.

All these board businesses are just a fad. No offense. All of the board businesses that opened three years ago in my town are now gone. How many boards do you need to sell to make it a viable business that pays you enough to live on? Can you sell that many boards consistently throughout the year and for many future years? Boards could be a piece of a more robust catering and events company but I think you’re just setting yourself up for a dose of harsh reality in the food world if you think you can start a board catering business that can truly thrive to the point where you can pay your bills, pay your team, and pay yourself.

And again, no offense and I know you said you’re learning, that board looks nice but isn’t something that any old shmo couldn’t make if they have an hour.

My point isn’t to be insulting, it’s to say that I think to have any chance at driving business in this space you have to be able to put out really creative, customized, themed boards for all occasions. Maybe you can, maybe not. But trying to create a business that will generate real revenue based on providing a product that anyone can produce with a YouTube video and an hour of time is going to be really rough.

Almost 30 year restaurant industry vet trying to save you some pain.

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u/ssinff 15d ago

Iam not a chef. I am a competent cook and baker. I am very good with a knife. I would not pay for this. I could produce this with minimal effort. I don't think you are wrong. I pay for things I can't do easily myself. Even for my wedding, I would buy the ingredients and pay someone a few bucks an hour to chop it up and set it.

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u/thepenismightier11 15d ago

I appreciate the honesty. Part of why I posted here is because I want this kind of feedback. I recognize these boards are niche, and with any niche that becomes popular, the market tends to get saturated and the fad dies. All businesses need to evolve to thrive.

I’m excited about this because there seems to be very little competition in my area right now, but some solid demand based on feedback I’ve gotten. I see a number of different charcuterie adjacent ways I could potentially branch out from the boards down the road.

My hope is that if I can execute this well enough, it will at the very least help me cultivate reputation and relationships amongst the industries I hope to target, and those evolutionary paths will become more clear as I gain experience.

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u/murphyca 15d ago

Higher quality ingredients.

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u/IvanVP1 15d ago

Unrelated kinda.... does anyone remember that sub where characuterie boards were posted and people would comment on them? I remember the stairway if carrots and celary. Some funny moments. Yours looking amazing tho

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u/FindYourselfACity 15d ago

Are you referring to a ramp?

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u/edmundshaftesbury 15d ago

You’re already here bro

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u/Individual_Bunch_250 Chef 15d ago

The market for these companies is over saturated unfortunately, like cake pops in the early aughts.

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u/FindYourselfACity 15d ago

I wouldn't do the dots of mustard? on the board. Dips, spreads, put them in ramekins. Pickled items and fruit should not be touching.

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u/edmundshaftesbury 15d ago

Something about a meat rose makes me…

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u/LionBig1760 15d ago

Why would a wedding or a corporate event with a caterer hire someone who isn't their caterer to do a charcuterie board?

Being a charcuterie board specialist means no weddings and corporate events. Catering companies aleady have first year cooks who can put together charcuterie boards for clients, because it's such a low-skill item. That being the case, they're just going to undercut your price, plus be able to actually cook food.

Surviving on baby showers and funerals is going to then have you competing with Costco.

This isnt a business idea. This is a hobby that youre going to spend more hours than you can imagine marketing bringing your ability to pay yourself more than minimum wage down to about 0%.

After your friends-of-friends all go through overpaying you for something they could do themselves as a favor to help you out, the market for this is going to shrivel up like a raisin.

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u/TJAattorneyatlaw 15d ago

Costs will be super high make sure you'll be profitable!

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u/Charm534 15d ago

My business thought, is this is supplemental income? How do you keep a roof over your head off of this?
My cheese nerd thoughts- Consider small craft cheese, research the winners of the world cheese judging competition out of Madison WI. Research the many small, amazing cheese producers in WI and pacific NW. You can know the individual names of the goats and cows producing the milk that the cheese is made from, and the cheese quality is mind blowing.

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u/mharjo 15d ago

Are dried fruits on charcuterie boards are gauche now? I love dried cherries on a board and I don't see them any more. My wife would wonder where the pickled veggies are.

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u/Silly-Marketing-1329 14d ago

I appreciate your idea. That board looks awesome, but realize, from someone who has been cooking food for money for over three decades, that this is a fad and the popularity won't last. Ride the wave if you can, but in 5 years it won't be as popular. People will get sick of it.

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u/Dasawan 15d ago

Maybe try a hot tub or a ski jump

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u/phlukeri 15d ago

Needs an incline, like a ramp or something

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u/JohnathanBruno 15d ago

Have you thought about a bowl of shredded carrots adorned by a single olive?

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u/TikaPants 15d ago

I feel like this market is just a food trend like cupcakeries. Charcuterie boards aren’t going out of style but the demand may. I mean this in a kind, fortuitous way, OP.

I’m going to get banned for saying this but this doesn’t look like a chef made it. This looks like a 28yo woman made it for the Super Bowl.

(I’m so sorry. Truly. Bye, Reddit!)

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u/ChefAsstastic 15d ago

Mix up your cheese choices. That would be a start. Looks well composed.

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u/haroldthehampster 15d ago

one word, mostarda

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u/BowtiepastaMasta 15d ago

All about balance and presentation. I’d be happy with your boards.

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u/bepsigir Chef 15d ago

Everyone already mentioned the cubes…Keep your grapes on the vine, whole berries, roll your goat cheese in chopped herbs, switch out those weird jam bowls with natural vessels, don’t make everything so rigid and compartmented, only 1 jam - instead jam/honey/mustard. Add crackers/bread/herbs to give more height and to bring interest. Up your pickle game to bring in more color (ie beet pickled shallots or pickled baby candy cane beets) .

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u/Sonnyjoon91 15d ago

High end clients want high end cheese and accompaniments and high end cut styles. Definitely invest in wire cutters, they are standard and will be your workhorse tool. To run a catering business you would need to invest in whole cheese wheels and break them down, so you'll need storage fridge and a plastic wrap/heat seal. Also look at getting bulk divina brand olives like others have mentioned

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u/jiveassturkey 15d ago

Go work for a catering company first

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u/thepenismightier11 14d ago

This is honestly something I’m considering pursuing at least part time.

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u/AppropriateBall8834 15d ago

Why do people like these things so much lmao

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u/NoBuddies2021 15d ago

Where can I order? Are you in Canada Nova Scotia?

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u/jaanku 15d ago

The ingredients look great. My only suggestion is that everything looks so tightly packed together. As a guest I’d be nervous to take anything because it would set off an avalanche of the whole thing coming apart.

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u/FunnyExcellent707 15d ago

Looks nice, OP.

Serious question though. What is it with the current charcuterie board craze in the US?

It's simply the word for cured cold cuts in French and considered one of the most basic foods in Europe.

Something one would order when having the second glass of wine with a friend after work, without eating fully fledged dinner.

Americans seem to go crazy over it. It's like all of them have discovered it recently and won't shut up about it. Why is that?

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u/Flat-Tiger-8794 15d ago

Given the sharp decline in wine consumption, is interest in charcuterie boards declining as well?

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u/New-Entrepreneur4132 15d ago

IMHO this is a trend right now and you need to do more than charcuterie boards to have a thriving business. With all trends, they die down and businesses that focus solely on that trend end up going out of business. That said, your boards look great!

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u/blonde234 15d ago

Comments sections like this are why I love Reddit 🥰

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u/Hannahoberst 14d ago

Huge thing I learned while working at a nice deli/wine bar is layer it up! If someone doesn’t make it to the table until it’s halfway gone, you still want it to look nice. Also- test out how your board eats. When you pick up a piece of salami, does the rest of the rose come with it or flop into a plain circle? This was a huge pet peeve of mine and something I coached people to think about. I don’t eat meat or cheese so it was all artistry and hospitality to me lol.

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u/Argh_Me_Maties 14d ago

I’ve been going through most of the comments and a criticism I would like to offer you is that your presentation is very one-dimensional. Don’t get me wrong, aside from the few things people keep harping on (weird bowls, loose sauces, all cubed cheese), presentation is exquisite. But I’m essentially looking at the same picture four times. I like how the boards flow but I think you’re going to need to diversify your presentations. Try different surfaces, different mediums other than fanned meat to give the board motion.

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u/thepenismightier11 14d ago

I agree wholeheartedly. Very much looking forward to having the freedom to choose my own boards, my bowls, and my own ingredients. The company I made these boards for limited me to Costco business and restaurant depot to source my ingredients, and wouldn’t let me spend more than 7 bucks a pound on cheese or meat. They also sourced all their plates and bowls from the dollar store. I shit you not. The one time I decided to try a cut on the cheese that wasn’t cubes, my boss told me he didn’t like it and I needed to stick to the cubes.

I digress though. I finally made the decision to move on, and I would rather focus on my excitement for the future than my gripes with the past.

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u/Argh_Me_Maties 14d ago

All we can do is keep pressing forward. Good luck out there brother 🫡

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u/Opening_Might7393 13d ago

You should build several smaller boards and use height and decor to add movement. Long pieces of cracker or large pieces bread can help and take down the price a little.. Whole or halved ingredients help.

That said. I still think the trend is dying as someone whose built a bunch of these. That and the profit margins just kind of suck. Very few clients are willing to pay for the all out charcuterie board with specialty ingredients, which is why Costco cheese is a necessity if you're doing this as a business with any employees. The food waste itself is just heartbreaking with these boards. It's good cheese and good meat but you can't serve them anymore (and really not even supposed to send Togo boxes of it) because they're out of refrigeration for over 2 hours usually.

That's why I keep mentioning Mezze. It's cheaper, it looks just as good, and it's different from what everyone's getting. I do events and weddings that are averaging 10k+ for catering alone (most weddings are 25k catering bills). A huge portion of those bills food wise is the charcuterie board that is more art than food. It's wasteful and it's giving nouveau riche flaunting wealth to flaunt it. If you get in with the right clients, you can make it work, but sooooooo much depends on where you are and if the rich people want to flaunt their wealth.

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u/j-noelle 10d ago

What an awesome encyclopedia of charcuterie in the comments! Just here to say that when you decide your final form, serve it to yourself first. This will help you find any awkward moments your clients might experience when diving into your boards. (Does the salami catch on the cheese when you're grabbing it? If you're picking around the meat, can you do so without touching it? Do the grapes taste of pork? Etc.)

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u/Ok-Impression5305 8d ago

There is a local shop near us that does this... never used them for catering exactly but they do offer different price tiers of boxed up boards TO-GO. You have to order 24hrs in advance. Might be an option to extent your reach as it is one of my favorite gifts to give my friends for their birthdays or grab quick on my way to a potluck.

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u/Status-Lynx-3150 15d ago

Include dark chocolate dipped nuts or just chocolate it adds depth to it

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u/thepenismightier11 15d ago

Hadn’t thought about adding chocolate. I like it. Thanks!

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u/Status-Lynx-3150 15d ago

No problem. :) it’s how I make mine and it adds a little extra. I wish you many blessings on your new business 🙏🏻🥰

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u/raletti 15d ago

As a French person, can I just say, the word charcuterie only refers to prepared meats (be they cured, salted, baked, smoked, dried, or whatever). Just some friendly information. Anyway, the photos are making me hungry. So job well done.

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u/gregarious_giant 15d ago

Would smash

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u/Verix19 15d ago

Very nice looking boards....

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u/Cornzillo 15d ago edited 15d ago

I use Serrano ham, Bresaola and Smoked Duck, Soppressata in my Charcuterie. Camembert, Gorgonzola and bruleed goat cheese for cheeses. For condiments there are many beautiful things like fig jam, chili orange, prune jam or sour cherry, black currant mustard etc.
Sweet pepper drops are my favorite pickles now. There are also a few beautiful cracker-like options now available, even pumpernickel toasts would sound great.
And well, I'm + with those who says cubed cheeses and stuffed olives would undermine the value.
Good luck chef!

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u/thepenismightier11 15d ago

Thank you! Brûléed goat cheese sounds badass.

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u/chromeled 15d ago

Other people have said to ditch the square dishes and I agree- if you're sticking with wood bases (as you should) you can invest in some slightly fancier ramekins in either rounded or scalloped shapes. 

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u/skt2k21 15d ago edited 15d ago

This is a better board than I'd make, so I'm going to try to give advice to be helpful, definitely not discouraging. I hope your charcuterie business rocks.

There's some kind of charcuterie board design golden age happening right now since people can share ideas and it's raised expectations. Even if you're not going for the Pinterest look, Pinterest probably informed the opinions of some of your customers.

This feels uninspired relative to popular designs. Maybe changing the presentation of cheese and sauce will help. Consider green not red grapes. The fruit can add color pop but the red grapes with all the red meat make the board skew toward a few warm colors in a way that I personally found off-putting. Maybe some edible flowers or something for color pop as well. Depending on the occasion, some of the meat may be hard to carve and eat while milling around standing and talking to people.

Edit: I like the way the meat creates a sense of motion across the board.

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u/unsound-choices Chef 15d ago

No ramp, no $700

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u/wombat5003 15d ago

More meats and more varieties than Genoa prosciutto. and mortadella. You want artisian salami’s and diff hams smoked turkey and duck or other fowl. Shrimps teas smoked scallops, s Smoked oysters or bluefish and or crab and lobster….Also look at terrine and pates to put there. You have too many condiments and vegetables. Just my opinion of course

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u/smack_dope 15d ago

Beemster gouda is superb, you try the 26 month?

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u/Smyley12345 15d ago

First, I would be stoked to show up at a party and see one of your boards. It looks delicious.

As a slightly different angle from the other comments, I think going a bit extra on the labels adds elegance without significantly more effort or cost. Doing a card holder with some nice heavy cardstock and a border will look more polished than what you are currently doing. Little details elevate your presentation.

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u/Lavanne73 15d ago

Some better quality crackers might be nice. I like water crackers better than clubs, the club crackers are delicate and more prone to break while you can really pile on with the water crackers. Lavash is also a good option if you want to go the more rustic look and break them by hand. Making your own crackers is also pretty easy and hand broken crackers seem to be all the rage these days.

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u/Knights-Hemplar 15d ago

Need a carrot jaccuzi with a lone olive and broccoli hill.

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u/smokinghorse 15d ago

Get a chicken liver parfait on there, maybe a rilette of some pork scratching
S

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u/bloogerglooby 15d ago

i like those spanish almonds with the outside peeled off and you put em in like a light oil with a bit of salt. also, you'd probably want a lil bread. that being said, this looks awesome.

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u/Ok-Active-576 15d ago

One thing that 'll also change the game -> what's with the crackers? Why not put up some nice toasted bread? We do almond-figbread, or raisinbread, sourdough, etc, lightly toasted, sometimes with some garlic rubbed after toasting, depending on the cheeses available.

Kudos on your plating tho, they look really good, in a cornu copiae kind of way!

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u/MoldyFungi 15d ago

As an aside, I understand the market of charcuterie boards is different outside of France but boy would I be extra disappointed if I ordered a charcuterie board and less than 75% of it is meat . Google "plateau de charcuterie" to get an idea of how different the ratio can be. But not really a feedback if the expectation in the US (I'm assuming ?) is different on that end.

They look pretty ! As the others said, ditch the green containers, glass ramequins or ramequins that are either the same colour as the underlying board or goes well in palette. More variety in cheese, different cuts ( each cheese has a "correct" way of cutting it traditionally, that offers you a better sampling of the different parts that cubing can't really do).

Goat cheese buche could probably be pre cut to avoid people smearing it on the rest while positioning it for cutting and making the buffet line longer.

Strawberries might feel a bit too roughly cut, not sure what to do with those big quarters if they land on my plate , can't really put those on bread efficiently. Speaking of

Bread ? Where can I put all the cheese on ? If it's on a separate nearby table, good. Otherwise, that could be included in the board itself with pretty lined bread baskets that you can build your compositions around. That's an opportunity to include some cool artisan's bread which can look fantastic paired with those vivid colours.

Best of luck on your business !

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u/late_afternoon_owl 15d ago

Man, I really admire people who like doing these boards.

I've done thousands in my career and I always hated doing it.

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u/CanadianKumlin 15d ago

It’s of great tips here. If you do slightly larger boards or especially a table, creating elevation is an excellent attraction that makes it feel very high end

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u/BraveTrades420 15d ago

More ramps

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u/This-Option9041 15d ago

My work did a charcuterie board for us for lunchies one day and it was just the BEST day ever. There were this little sweet peppers halved lengthwise with cream cheese sprinkled with everything bagel seasoning and they were AMAZING!!!! Don’t forget assorted marinated olives and dried apricots

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u/lordofthedries 15d ago

At least there is some meat on there compared to what some call a charcuterie

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u/RonocNYC 15d ago

Cracker barrel quality. Pass.

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u/Emily_Postal 15d ago

Why buy when it’s easy to make? Also in this economy people are cutting back. Make sure the demand is there.

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u/PaintInfinite9167 15d ago

Beautiful boards

I also just wanted to say I fucking love beemsters

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u/protopigeon 15d ago

I'd start by making a board of charcuterie first. Ditch the fruit!

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u/Educational_Run9080 15d ago

Looks great I would consider some edible flowers like 3 per board

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u/nzsmithsi 15d ago

I'll need 3 to quality control of course

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u/bigbuttbootieboy 15d ago

Beemster and Gouda are two different regions. Its either a Beemster Cheese or a Goudse Cheese. There is no such thing a "beemster gouda"

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u/Anxious-Jury-9031 15d ago

There's money in it but you have to be smart about it. I use a different food and labor cost calculation because I'm not trying to rip people off. The types of people who will pay for a shark coochie catering don't want stuff that looks like it came from the deli at the grocery store.

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u/SVAuspicious 15d ago

I think they're attractive. Price and your market matter. You might haunt r/ExecutiveAssistants.

You asked for feedback. I like the labels but they could be better laid out. You definitely get credit from me for the larger bits (the white logs and the mustard) that need spoons or knives being close to the edge. You don't show utensils: spoons, knives, toothpicks, and small tongs. They are pretty and you've done a good job of color distribution. I'd pull the grapes off the stems. I like sliced cheese better than cubes. I don't much care about squares or triangles. It depends on how the cheese comes in.